What is the Online Small Electrical Appliance Sales industry?
The Online Small Electrical Appliance Sales industry is characterised by a low level of market share concentration with the top four players accounting for less than 40.0% of revenue. Market share concentration is low due to strong internal and external competition. Industry players compete based on price and service, as they aim to differentiate their offerings through ease of purchase, installation and after-sales service. New players have flooded the industry and sales are growing quickly. Many traditional retailers have also recently launched their online retailing platforms. With much market potential remaining for the industry, sales are expected to continue to expand rapidly over the next five years... purchase to read more