What is the Online Home Furnishing Sales industry?
The Online Home Furnishing Sales industry has a low level of market share concentration, with the largest four firms accounting for less than 40% of industry revenue. The industry is split into three types of businesses: online retailers of home and office furniture that also sell home furnishings, larger scale textile product retailers, and retailers of industry products that operate within niche markets. The majority of industry operators are online retailers of home and office furniture, which offer a discount on home furnishings to complement the purchase of a big-ticket piece of furniture. Industry operators use this strategy to provide incentives for consumers to purchase larger revenue-earning furniture products, which are not included in industry revenue calculations... purchase to read more