Tower of strength: Demand for mobile towers, particularly in rural areas, has boosted revenue

The Wireless Tower Construction industry has strongly benefited from Australia’s leading telecommunications carriers (Telstra, Optus and Vodaphone) and media providers adopting the latest wireless technology over the past five years. Most industry demand stems from wireless telcos, driven by strong competition in the mobile telecommunications sector. Increased emphasis on 4G network coverage and transmission speeds has significantly boosted demand for mobile towers, particularly in rural areas that have poor 4G network coverage.The industry also provides services to the public sector, TV broadcasters and radio broadcasters. A...read more.

Industry Statistics & Market Size
Revenue
$3bn
Annual Growth 13-18
3.1%
Forecast Growth 18-23
Profit
Employment
5,420
Businesses
172

Industry Threats & Opportunities

  • The majority of industry demand stems from wireless telecommunications carriers
  • Investment in digital radio content has assisted the industry over the past five years
  • Major wireless telecommunications carriers are expected to rollout 5G mobile networks by 2020
  • Industry Report - Industry Key Buyers Chapter

    Industry market share concentration is moderate. The four major players are estimated to account for just under 60% of industry revenue in 2017-18. This includes the firms such as Ericsson Australia and Huawei Technologies (Australia), which are local subsidiaries of global entities. These firms have made considerable investments in their research and development for wireless infrastructure.The industry’s larger players typically have a wider scope of capabilities and a proven track record working on large or complex projects. Clients tend to favour large-scale players for undertaking major projects, which helps explain the moderate concentration level. Mar...purchase to read more.

    Additional Insights for the Wireless Tower Construction Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Wireless Tower Construction Industry are

  • Ability to compete on tender
  • Access to highly skilled workforce
  • Access to the latest available and most efficient technology and techniques
  • IBISWorld analysts also discuss how external factors such as Demand from wireless telecommunications carriers and Demand from telecommunications and other electrical goods wholesaling in the Wireless Tower Construction industry impact industry performance..

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    What's in this report

    What is the Wireless Tower Construction Industry?

    This industry constructs wireless communication towers. This includes new projects and additions or alterations to existing infrastructure.

    Industry Products
  • New projects
  • Upgrades
  • Maintenance
  • Industry Activities
  • new wireless towers
  • Upgrades to existing towers
  • Maintenance of existing towers
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from wireless telecommunications carriers
  • Demand from telecommunications and other electrical goods wholesaling
  • Private non-residential construction capital expenditure
  • Demand from broadcasting (except internet)

  • Current Performance
  • Profitability and employment
  • Structure
  • Telecommunications dominance
  • Non-telecommunications demand
  • Chart: Revenue Growth

  • Industry Outlook
  • Profitability and structure
  • Demand for spectrum
  • Table: Wireless Tower Construction Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Wireless Tower Construction Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Telecommunications Services
  • Wireless Telecommunications Carriers
  • Telecommunications Resellers

  • Key Selling Industries
  • Construction Machinery and Operator Hire
  • Engineering Consulting
  • Structural Steel Erection Services
  • Telecommunications and Other Electrical Goods Wholesaling

  • Products & Services
  • New projects
  • Upgrades
  • Maintenance
  • Chart: Wireless Tower Construction Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Telecommunications carriers
  • Government
  • Media broadcasters
  • Chart: Major Market Segmentation for the Wireless Tower Construction Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Wireless Tower Construction

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Wireless Tower Construction Industry

  • Industry Globalization
    Ericsson Australia Pty Ltd, Ericsson Australia Pty Ltd, Huawei Technologies (Australia) Pty Ltd,
  • Table: Ericsson Australia Pty Ltd - financial performance
  • Table: Ericsson Australia Pty Ltd - financial performance
  • Table: Huawei Technologies (Australia) Pty Ltd - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Wireless Tower Construction Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Wireless Tower Construction Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Fixed Wireless Towers
  • Wireless towers that deliver internet access to homes and businesses in rural areas via 4G radio signals.
  • Fourth Generation Long Term Evolution
  • Often shortened to either 4G or LTE. Refers to the latest technology used for wireless communications.
  • Spectrum
  • The range of radio waves that are available to transmit signals and data.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Wireless Tower Construction market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Wireless Tower Construction:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Wireless Tower Construction market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Wireless Tower Construction, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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