Sitting pretty: Largely steady construction demand has supported industry revenue growth

Operators in the Portable Toilet Rental industry supply portable toilets, portaloos and portable showers to downstream customers that require these facilities on a temporary basis. The industry has grown moderately over the past five years, largely due to greater construction activity in the early years of the period. Event organisers requiring portable toilets for large-scale events with numerous attendees, such as music festivals and outdoor concerts, have also driven demand for the industry's services over the five-year period. As a result, industry revenue is expected to increase at an annualised 1.7% over the five years through 2017-18, to $101.5 million. This includes an anticipated marginal decrease of 0.1% in 2017-18, as demand from the Construction division more.

Industry Statistics & Market Size
Annual Growth 13-18
Forecast Growth 18-23

Industry Threats & Opportunities

  • Steady demand growth over most of the past five-year period has boosted industry profit margins
  • The industry’s largest and most consistent market is the Construction division
  • Industry firms will likely establish new rental outlets in response to greater construction activity
  • Industry Report - Starting a New Business Chapter

    Entry barriers for new firms to the industry are generally at a moderate level, and these have remained relatively steady over the past five years. While industry operations are relatively simple, operators are required to purchase or lease high volumes of equipment required for rental to customers. This involves the purchase of basic and advanced portable toilets, as well as pumping and cleaning equipment and trucks for transportation. However, trucks may be leased by new industry firms, thus reducing start-up costs.Moderate internal competition and large initial outlays can make it difficult for new entrants to maintain profitable operations in the short term once the business is established. Fur...purchase to read more.

    Additional Insights for the Portable Toilet Rental Industry

    IBISWorld has determined the most important Key Success Factors for the Portable Toilet Rental are:

  • Having an integrated operation
  • Having a good reputation
  • Economies of scale
  • IBISWorld analysts also discuss how external factors such as Demand from construction and Demand from event promotion and management services in the Portable Toilet Rental industry impact industry performance..

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    What's in this report

    What is the Portable Toilet Rental Industry?

    Industry operators rent out portable toilets, showers and related equipment, and offer related services to customers for a specified period. Related services include portable toilet maintenance, transportation and cleaning, and also the disposal of toilet waste as required.

    Industry Products
  • Portable toilet and portaloo rental
  • Portable shower rental
  • Other portable rentals and sales
  • Portable toilet services
  • Industry Activities
  • Portable toilet rental services
  • Portaloo rental services
  • Portable shower rental services
  • Cleaning portable toilets on lease
  • Transporting portable toilets and showers
  • Portable toilet pump operation
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from construction
  • Demand from event promotion and management services
  • Expenditure on recreation and culture
  • Real household discretionary income

  • Current Performance
  • Construction demand
  • Support from event organisers
  • Growing competition
  • Profit and participation
  • Chart: Revenue Growth

  • Industry Outlook
  • Construction demand
  • Event organisers and competition
  • Profit and participation
  • Table: Portable Toilet Rental Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Portable Toilet Rental Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Construction
  • Event Promotion and Management Services
  • Consumers

  • Key Selling Industries
  • Cosmetics and Toiletry Wholesaling
  • Plumbing Goods Wholesaling
  • Soap and Cleaning Compound Manufacturing
  • Solid Waste Collection Services

  • Products & Services
  • Portable toilet and portaloo rental
  • Portable shower rental
  • Other portable rentals and sales
  • Portable toilet services
  • Chart: Portable Toilet Rental Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Construction sector
  • Event organisers
  • Households
  • Other sectors
  • Governments
  • Chart: Major Market Segmentation for the Portable Toilet Rental Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Portable Toilet Rental

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Portable Toilet Rental Industry

  • Industry Globalization
    Coates Group Holdings Pty Limited, Kennards Hire Pty Limited,
  • Table: Coates Group Holdings Pty Limited - financial performance
  • Table: Kennards Hire Pty Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Portable Toilet Rental Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Portable Toilet Rental Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • A chemical used in cleaning agents and disinfectants for portable toilets and portaloos.
  • Portaloo
  • A portable toilet that is generally not connected to the sewer system, and that usually has a flushing system and a wash basin.
  • Price Maker
  • A business that is able to determine or influence the price for a specific good or service in the marketplace.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Portable Toilet Rental market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
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    This report on Portable Toilet Rental:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Portable Toilet Rental market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Portable Toilet Rental, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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