Online Large Appliance Sales in Australia - Market Research Report

Online Large Appliance Sales industry trends (2014-2019)

poll Average industry growth 2014–2019: 14.1%

The Online Large Appliance Sales industry has performed strongly over the past five years. Australian consumers have become increasingly comfortable with purchasing products, particularly big-ticket items such as refrigerators, freezers and other large appliances online. Steadily rising household numbers and an overall increase in capital expenditure on residential homes have supported demand for large appliances. Households have also been more willing to upgrade existing appliances and purchase new equipment online. Weak growth in discretionary income has been constraining demand for industry products. However, this trend has also encouraged more consumers to shop online in search of bargains, instead of shopping in physical bricks-and-mortar stores...
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Online Large Appliance Sales industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Online Large Appliance Sales industry is projected to continue growing strongly over the next five years. While rising competition is anticipated to somewhat constrain revenue growth, shopping online for large appliances is expected to become an increasingly popular and attractive option for consumers. This trend is anticipated to drive the industry's performance over the next five years. In addition, an expanding customer base is likely to provide growth opportunities for industry operators. Revenue and profitability Industry revenue is anticipated to rise at an annualised X.X% over the five years through XXX-XX, to $X.X billion. Capital expenditure on private dwellings and the number of households are both forecast to rise over the next five...
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Online Large Appliance Sales industry statistics

  • attach_money Market Size: $973m
  • business Number of Businesses: 261
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 2,497

Biggest companies in the Online Large Appliance Sales industry

The companies holding the largest market share in the Online Large Appliance Sales in Australia industry include Winning Appliances Pty Ltd, JB Hi-Fi Limited and Kogan.com Limited.

  • pie_chart Winning Appliances Pty Ltd Market Share: x.x%
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  • pie_chart JB Hi-Fi Limited Market Share: x.x%
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  • pie_chart Kogan.com Limited Market Share: x.x%
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What is Online Large Appliance Sales industry?

Industry Definition

Industry companies sell a range of large appliances such as refrigerators, ovens, cooktops, range hoods, dishwashers, freezers, washing machines and dryers through the internet. The industry includes both online-only operators and bricks-and-mortar stores that have an online presence.

Industry Products and Services

  • Fridges and freezers
  • Dishwashers
  • Cooking appliances
  • Laundry appliances
  • All Others

Industry Activities

  • Online refrigerator retailing
  • Online oven retailing
  • Online cooktop retailing
  • Online range hood retailing
  • Online dishwasher retailing
  • Online freezer retailing
  • Online washing machine retailing
  • Online dryer retailing

Market research report - table of contents

Industry Definition

Industry companies sell a range of large appliances such as refrigerators, ovens, cooktops, range hoods, dishwashers, freezers, washing machines and dryers through the internet. The industry includes both online-only operators and bricks-and-mortar stores that have an online presence.

Main Activities

  • Online refrigerator retailing
  • Online oven retailing
  • Online cooktop retailing
  • Online range hood retailing
  • Online dishwasher retailing
  • Online freezer retailing
  • Online washing machine retailing
  • Online dryer retailing

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

As the number of internet connections rises, the number of people able to purchase large appliances online also increases. Over the past five years, consu...
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Internet subscribers
Capital expenditure on private dwellings
Number of households
Real household discretionary income

Current Performance

Profitability
Online popularity
 Chart: Revenue Growth

Industry Outlook

Rising competition
Expanding customer base
 Table: Online Large Appliance Sales in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Online Large Appliance Sales in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Consumers






Key Selling Industries

Household Appliance Manufacturing in Australia
Household Appliance Wholesaling in Australia
General Warehousing and Cold Storage in Australia
Courier Pick-up and Delivery Services in Australia



Products & Services

The Online Large Appliance Sales industry provides a range of large household appliances online. Products include refrigerators and freezers, laundry appl...
Consumers aged 35 to 44
Consumers aged 25 to 34
Consumers aged under 25



Demand Determinants

Demand for online sales of large household appliances is influenced by a range of factors, including discretionary income growth, consumer sentiment, hous...
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Major Markets

Consumers aged 35 to 44
Consumers aged 25 to 34
Consumers aged under 25




 Chart: Major Market Segmentation for the Online Large Appliance Sales in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Online Large Appliance Sales industry exhibits moderate market share concentration, which has risen over the past five years. The industry's four larg...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Online Large Appliance Sales in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Online Large Appliance Sales in Australia - Market Research Report Industry

Industry Globalization

Winning Appliances Pty Ltd (the Winning Group) is an Australian privately owned company that derives revenue from selling domestic whitegoods, audio equip...
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Winning Appliances

 Table: Winning Appliances - financial performance

JB Hi-Fi

 Table: JB Hi-Fi - financial performance

Kogan.com

 Table: Kogan.com - financial performance

Capital Intensity

The Online Large Appliance Sales industry displays moderate capital intensity. In the current year, for every dollar spent on wages, industry operators wi...
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 Chart: Level of Capital Intensity for the Online Large Appliance Sales in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Online Large Appliance Sales in Australia Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

BRICKS-AND-MORTAR STORE

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Online Large Appliance Sales industry?

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This report on Online Large Appliance Sales in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Online Large Appliance Sales in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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