Whipping up competition: Revenue growth is attracting new entrants, increasing competition

The Online Kitchen and Diningware Sales Industry has grown over the past five years. However, subdued discretionary spending and volatile consumer sentiment have affected demand, constraining the pace of expansion. Slow household income growth has led many consumers to scale back discretionary expenditure, and either postpone purchases or opt for cheaper alternatives. Despite this trend, industry operators have benefited from consumers seeking choice and value, as the trend towards bargain hunting has become increasingly prevalent. With an unprecedented range of products available online at competitive prices, consumers have been able to search, compare and evaluate options across a variety of different websites. Industry revenue is forecast to grow at an annualised 4.8%...read more.

Industry Statistics & Market Size
Revenue
$254m
Annual Growth 13-18
4.8%
Forecast Growth 18-23
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Profit
x.x%lock
Employment
879
Businesses
294
Market Share of Companies

Industry Threats & Opportunities

  • Industry growth has been constrained by turbulent economic conditions and weak consumer spending
  • Fierce competition has caused industry profit margins to decline over the past five years
  • Fierce price-based competition will keep industry margins low, although a slight rise is anticipated

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    Industry Report - Starting a New Business Chapter

    The industry has low barriers to entry. Smaller retailers are able to commence trading with fairly minimal capital outlay, as the initial cost of establishing an online business is low compared with other retail industries. Prospective entrants need to purchase a website and domain name, the prices of which have gradually declined over the past five years in line with technological developments in ecommerce. Greater competition through search engine optimisation and digital marketing may serve to dissuade potential entrants, as they require ongoing capital investment.A key deterrent in the industry is the need to establish relationships with manufacturers or wholesalers to guarantee a consistent supply of products. Des...purchase to read more.

    Additional Insights for the Online Kitchen and Diningware Sales Industry

    IBISWorld has determined the most important Key Success Factors for the Online Kitchen and Diningware Sales are:

  • Ability to control stock on hand
  • Attractive product presentation
  • Ability to quickly adopt new technology

    • IBISWorld analysts also discuss how external factors such as Internet connections and Real household discretionary income in the Online Kitchen and Diningware Sales industry impact industry performance..

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    Industry Products

    What is the Online Kitchen and Diningware Sales Industry?

    Industry firms retail a range of houseware goods online, such as china, glassware, cutlery, bakeware and kitchenware. Industry participants are either online-only retailers or bricks-and-mortar stores that have an online presence. The industry includes online houseware sales generated by department stores, but excludes sales by agents that do not take ownership of the goods.

    Industry Products
  • Cookware
  • Bakeware
  • Cutlery and utensils
  • Other goods
    • Industry Activities
  • Chinaware retailing
  • Cooking utensil retailing (except electric)
  • Crockery retailing
  • Cutlery retailing
  • Enamelware retailing
  • Glassware retailing
  • Kitchenware retailing
  • Tableware retailing
  • Silverware retailing
    • Table of Contents

    About this Industry

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources

    Industry at a Glance

    Industry Statistics Snapshot
    Industry Structure
    Executive Summary

    Industry Performance

    Executive Summary
    Key External Drivers
  • Internet connections
  • Real household discretionary income
  • Consumer sentiment index
  • Demand from department stores
  • Demand from houseware retailing

    • Current Performance
  • Chart: Revenue Growth

    • Industry Outlook
  • Table: Online Kitchen and Diningware Sales Industry Revenue Outlook

    • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Online Kitchen and Diningware Sales Industry Lifecycle vs The Economy

    • Products & Markets

    Supply Chains
    Key Buying Industries
  • Consumers

    • Key Selling Industries
  • Courier Pick-up and Delivery Services
  • Fabricated Metal Product Manufacturing
  • Internet Service Providers
  • Kitchen and Diningware Wholesaling

    • Products & Services
  • Cookware
  • Cutlery and utensils
  • Bakeware
  • Other goods
  • Chart: Online Kitchen and Diningware Sales Industry Products and Services Segmentation

    • Demand Determinants
    Major Markets
  • People aged 35 to 54
  • People aged 15 to 34
  • People aged 55 and over
  • Chart: Major Market Segmentation for the Online Kitchen and Diningware Sales Industry

    • International Trade
    Business Locations
    Chart: Business Locations by State

    Competitive Landscape

    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Rent
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Online Kitchen and Diningware Sales

    • Basis of Competition
  • Internal competition
  • External competition

    • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Online Kitchen and Diningware Sales Industry

    • Industry Globalization

    Major Companies

    Kitchen Warehouse (Aust) Pty Ltd, Global Retail Brands Pty Ltd,
  • Table: Kitchen Warehouse (Aust) Pty Ltd - financial performance
  • Table: Global Retail Brands Pty Ltd - financial performance

    • Operating Conditions

    Capital Intensity
  • Chart: Level of Capital Intensity for the Online Kitchen and Diningware Sales Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

    • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

    • Regulation & Policy
    Industry Assistance

    Key Statistics

    Table: Industry Data for the Online Kitchen and Diningware Sales Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

    • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data

    Jargon & Glossary

    Bricks-And-Mortar
  • Retailers that maintain physical store outlets.
    • Ecommerce
  • Transactions made over the internet.
    • Multi-Channel
  • Companies that have both a physical and an online presence.
    • Pure-Play
  • Companies that are solely online based.
    • What Our Customers Say
    Why buy this report?

    IBISWorld’s Online Kitchen and Diningware Sales market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Online Kitchen and Diningware Sales:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Online Kitchen and Diningware Sales market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Online Kitchen and Diningware Sales, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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