Hot seat: Profit expands due to greater awareness of online shopping and low operating costs

IBISWorld’s Online Household Furniture Sales market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.


Industry Analysis & Industry Trends

The widespread acceptance of internet shopping has contributed to rapid industry growth over the past five years. The Online Household Furniture Sales industry is forecast to grow by 15.7% in 2015-16 to reach $418.7 million. Although the high growth rate is influenced by a low base year, the industry has still performed very well, as Australians have gravitated towards online stores to search for and purchase household furniture. Lower prices, the ability to conveniently compare products and increased transaction security are factors that have contributed to the rise in industry sales. Consequently, industry revenue has grown by an annualised 20.4% over the past five years.

Pure-play online furniture retailers (i.e...

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What is the Online Household Furniture Sales industry?

The Online Household Furniture Sales industry is in the growth stage of its life cycle. The industry's contribution to the economy (industry value added) is forecast to increase at an annualised 13.3% over the 10 years through 2020-21. Meanwhile, the Australian economy is expected to grow at a slower rate, with GDP forecast to increase at an annualised 2.6% over the same period. This indicates that the industry is growing at a faster pace than the overall economy.

New players are rushing into selling furniture online. Similarly, traditional furniture retailers are developing their online presence to take advantage of the strong demand and their existing supply chains, while stemming the competition from online players. A g...

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Products & Brands

Major products in this industry
Lounge and dining room furniture
Other furniture
Bedroom furniture
Outdoor furniture
Examples of brands in this Industry
Milan Direct
Temple & Webster

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Major Markets

Globalisation & Trade

Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry

Major Companies

Operating Conditions

Capital Intensity

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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