Home page: Rising internet connections and digital literacy lead to strong industry gains

IBISWorld’s Online Home Furnishing Sales market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.


Industry Analysis & Industry Trends

Operators in the Online Home Furnishing Sales industry retail a range of home textile and furnishing products online, including manchester, curtains, blinds, floor coverings and decorative accessories. Home furnishing products are typically sold in conjunction with other housewares, such as furniture and kitchenware. Growth in pure-play online furniture retailers has supported online home furnishing sales, as many consumers purchase home furnishing items to supplement big-ticket purchases such as furniture. The Online Home Furnishing Sales industry has grown strongly over the past five years...

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What is the Online Home Furnishing Sales industry?

The Online Home Furnishing Sales industry is in the growth stage of its economic life cycle. Industry value added, which is used to measure a firm’s contribution to the overall economy, is forecast to grow at an annualised 8.6% over the 10 years through 2021-22. This represents an outperformance of the overall economy, as real GDP is forecast to grow at an annualised 2.6% over the same period. The industry is therefore growing at a much faster rate than the Australian economy.

Industry operators have increased the range of home furnishing goods offered to customers over the past five years, which has boosted sales. Ent...

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Products & Brands

Major products in this industry
Bed linen
Window coverings
Floor rugs, mats and matting
Other home textile products
Home decor
Examples of brands in this Industry
Milan Direct
Temple & Webster

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Major Markets

Globalisation & Trade

Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry

Major Companies

Operating Conditions

Capital Intensity

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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