Swimming Pool and Spa Equipment Stores in Australia - Market Research Report

Swimming Pool and Spa Equipment Stores industry trends (2014-2019)

poll Average industry growth 2014–2019: -1.9%

The Swimming Pool and Spa Equipment Stores industry has faced challenging trading conditions over the past five years. Weak growth in discretionary income and fluctuating consumer sentiment have placed downward pressure on demand for swimming pool and spa equipment products over the period. This has shifted demand towards more cost-effective pool options over more high-end sales. Industry revenue is forecast to decline at an annualised 2.0% over the five years through 2019-20, to $789.3 million. This includes an anticipated decrease of 1.2% in the current year, due to a drop in dwelling commencements. Industry profitability has declined over the past five years. The overall drop in the value of the Australian dollar over the period has made internat...
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Swimming Pool and Spa Equipment Stores industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

Industry trading conditions are forecast to improve over the five years through XXX-XX. Retail demand for swimming pool and spa equipment is projected to benefit from significant rises in real household discretionary income, positive consumer sentiment and an upturn in dwelling commencements over the next five years. However, declines in water availability will likely reduce the industry's expansion potential. Industry revenue is projected to rise at an annualised X.X% over the five years through XXX-XX, to $XX.X million. Operating landscape As swimming pool and spa equipment requires a high initial capital outlay, along with ongoing maintenance costs, trends in real household discretionary income are strong indicators of demand. Discretionary inco...
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Swimming Pool and Spa Equipment Stores industry statistics

  • attach_money Market Size: $799m
  • business Number of Businesses: 2,489
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 5,177

Biggest companies in the Swimming Pool and Spa Equipment Stores industry

The Swimming Pool and Spa Equipment Stores in Australia industry has no companies with major market shares. Get the full report to find out why.

What is Swimming Pool and Spa Equipment Stores industry?

Industry Definition

Industry operators primarily sell above-ground and in-ground swimming pools and spas, as well as related equipment, chemicals, cleaning and maintenance products and recreational items. Industry products are sourced from domestic and international suppliers and then resold via bricks-and-mortar stores or online stores operated by industry players. Any revenue derived from providing services, such as pool maintenance services, is not included in the industry.

Industry Products and Services

  • Pool chemicals
  • Pool equipment and accessories
  • Pool toys and leisure products
  • Pools and spas
  • All Others

Industry Activities

  • In-ground swimming pool and spa retailing
  • Above-ground swimming pool and spa retailing
  • Swimming pool and spa equipment retailing
  • Swimming pool and spa chemical retailing
  • Swimming pool and spa accessories retailing

Market research report - table of contents

Industry Definition

Industry operators primarily sell above-ground and in-ground swimming pools and spas, as well as related equipment, chemicals, cleaning and maintenance products and recreational items. Industry products are sourced from domestic and international suppliers and then resold via bricks-and-mortar stores or online stores operated by industry players. Any revenue derived from providing services, such as pool maintenance services, is not included in the industry.

Main Activities

  • In-ground swimming pool and spa retailing
  • Above-ground swimming pool and spa retailing
  • Swimming pool and spa equipment retailing
  • Swimming pool and spa chemical retailing
  • Swimming pool and spa accessories retailing

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Real household discretionary income influences demand for swimming pools, spas and equipment. An increase in discretionary incomes gives households greate...
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Real household discretionary income
Consumer sentiment index
Availability of water
Dwelling commencements

Current Performance

Water restrictions
Industry structure
Profit and competition trends
 Chart: Revenue Growth

Industry Outlook

Competition and profit
 Table: Swimming Pool and Spa Equipment Stores in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Swimming Pool and Spa Equipment Stores in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Residential Property Operators in Australia
Consumers in Australia





Key Selling Industries

Pump and Compressor Manufacturing in Australia
Industrial and Agricultural Chemical Product Wholesaling in Australia
Toy and Sporting Goods Wholesaling in Australia
Plumbing Goods Wholesaling in Australia
Hardware Wholesaling in Australia


Products & Services

The industry sells both above-ground and in-ground pools and spas, and products used for their upkeep and general maintenance. The industry also sells ite...
Property managers





Demand Determinants

Demand for the industry's product is influenced by a range of factors including price, trends in real household discretionary income, consumer sentiment, ...
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Major Markets

Property managers






 Chart: Major Market Segmentation for the Swimming Pool and Spa Equipment Stores in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The industry exhibits low market share concentration. No operator accounts for more than 5% of revenue. The industry is highly fragmented and is dominated...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Swimming Pool and Spa Equipment Stores in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Swimming Pool and Spa Equipment Stores in Australia - Market Research Report Industry

Industry Globalization

The Swimming Pool and Spa Equipment Stores in Australia industry has no major companies. Get the full report to find out why.

Capital Intensity

The industry is subject to low capital intensity. For every dollar spent on capital, $11.62 is spent on wages. The industry is typically labour-intensive....
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 Chart: Level of Capital Intensity for the Swimming Pool and Spa Equipment Stores in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Swimming Pool and Spa Equipment Stores in Australia Industry

Industry Revenue (2007-2026)
Industry Gross Product (2007-2026)
Establishments (2007-2026)
Businesses (2007-2026)
Employment (2007-2026)
Exports (2007-2026)
Imports (2007-2026)
Wages (2007-2026)
Domestic Demand (2007-2026)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

ABOVE-GROUND POOL

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IN-GROUND POOL

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Swimming Pool and Spa Equipment Stores industry?

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This report on Swimming Pool and Spa Equipment Stores in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Swimming Pool and Spa Equipment Stores in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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