Pilates and Yoga Studios in Australia - Market Research Report

Pilates and Yoga Studios industry trends (2014-2019)

poll Average industry growth 2014–2019: 2.2%

A growing consumer trend towards healthy lifestyles has supported the Pilates and Yoga Studios industry's stable growth over the past five years. Consumers have steadily increased their adoption of industry services, with yoga and Pilates becoming widely accepted as a means of physical exercise. While the industry has continued to grow, it has transitioned from the growth stage to the mature stage of its life cycle over the past five years. Industry revenue is expected to grow at an annualised 2.2% over the five years through 2018-19, to $621.4 million, including a rise of 0.1% in the current year. The industry's services are largely homogeneous at the basic level, so competition among providers is strong. Individuals looking to participate in yoga...
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Pilates and Yoga Studios industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The emergence of a wider range of yoga and Pilates methods is projected to boost the Pilates and Yoga Studios industry's revenue over the next five years. While price competition has limited revenue growth over the past five years, differentiation and increased sophistication of services will likely justify some price increases over the next five years. Demand for industry services, particularly niche services, is forecast to grow over the next five years, allowing the industry to expand. High-value industry activities, such as providing accreditation and teaching programs, are anticipated to make up an increasing share of industry revenue, as internal regulation of the industry increases. More robust discretionary income growth than over the past fi...
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Pilates and Yoga Studios industry statistics

  • attach_money Market Size: $621m
  • business Number of Businesses: 3,912
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 9,379

Biggest companies in the Pilates and Yoga Studios industry

The Pilates and Yoga Studios in Australia industry has no companies with major market shares. Get the full report to find out why.

What is Pilates and Yoga Studios industry?

Industry Definition

Industry operators offer Pilates and yoga instruction to individuals or groups. Pilates is a body conditioning routine to build strength and flexibility, while yoga is a physical and spiritual practice focused on breath control, flexibility and strength. The industry includes Pilates and yoga classes taught at gyms or other health clubs.

Industry Products and Services

  • Yoga classes
  • Pilates and hybrid classes
  • Accreditation and training services
  • Prenatal and postnatal classes
  • Equipment and accessories retailing

Industry Activities

  • Pilates and yoga studio operation
  • Pilates and yoga classes
  • Specialised training involving Pilates and yoga activities
  • Pilates and yoga accreditation training
  • Accessories and equipment sales

Market research report - table of contents

Industry Definition

Industry operators offer Pilates and yoga instruction to individuals or groups. Pilates is a body conditioning routine to build strength and flexibility, while yoga is a physical and spiritual practice focused on breath control, flexibility and strength. The industry includes Pilates and yoga classes taught at gyms or other health clubs.

Main Activities

  • Pilates and yoga studio operation
  • Pilates and yoga classes
  • Specialised training involving Pilates and yoga activities
  • Pilates and yoga accreditation training
  • Accessories and equipment sales

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

People often engage in yoga and Pilates as a form of leisure or recreation. As consumers spend more money on leisure activities, a portion of this spendin...
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Expenditure on recreation and culture
Real household discretionary income
Health consciousness
Consumer sentiment index

Current Performance

Prices and competition
Industry structure
 Chart: Revenue Growth

Industry Outlook

Health insurance
Growth matures
 Table: Pilates and Yoga Studios in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Pilates and Yoga Studios in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Health Insurance in Australia
Consumers in Australia
Sports and Physical Recreation Clubs in Australia




Key Selling Industries

Toy and Sporting Goods Wholesaling in Australia
Industrial and Other Property Operators in Australia





Products & Services

Operators in the Pilates and Yoga Studios industry primarily provide yoga and Pilates classes. Some operators also sell a range of equipment, clothes and ...
People aged 35 to 49
People aged 50 to 64
People aged 19 and under
People aged 65 and over


Demand Determinants

Health consciousness, real household discretionary income, leisure time availability and seasonal conditions determine demand for the Pilates and Yoga Stu...
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Major Markets

People aged 35 to 49
People aged 50 to 64
People aged 19 and under
People aged 65 and over



 Chart: Major Market Segmentation for the Pilates and Yoga Studios in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Pilates and Yoga Studios industry is characterised by a low level of market share concentration, with no player expected to account for more than 5.0%...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Pilates and Yoga Studios in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Pilates and Yoga Studios in Australia - Market Research Report Industry

Industry Globalization

The Pilates and Yoga Studios in Australia industry has no major companies. Get the full report to find out why.

Capital Intensity

The Pilates and Yoga Studios industry exhibits low capital intensity. The industry relies heavily on skilled employees and has little need for equipment a...
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 Chart: Level of Capital Intensity for the Pilates and Yoga Studios in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Pilates and Yoga Studios in Australia Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

BIKRAM YOGA

CADILLAC

HATHA YOGA

IYENGAR YOGA

REFORMER PILATES

YOGALATES

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Pilates and Yoga Studios industry?

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This report on Pilates and Yoga Studios in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Pilates and Yoga Studios in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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