Party on: Growing marriage numbers have boosted demand for industry products

The Party Supply Rental industry has performed well over the past five years, benefiting from relatively stable demand growth from a range of markets, and greater acceptance of the industry's products and services. Industry firms rent out a range of party related goods to households and businesses, usually on a short-term basis. These goods include furniture, marquees, tableware, lighting equipment, sound equipment, stages, and flooring.Changes in consumer sentiment, household income and business confidence influence demand for the industry's products. During periods of strong economic growth, households and businesses are more likely to hold parties and functions, and celebrate special events...read more.

Industry Statistics & Market Size
Revenue
$465m
Annual Growth 14-19
4.0%
Forecast Growth 19-24
x.x%lock
Profit
x.x%lock
Employment
2,484
Businesses
865
Market Share of Companies

Industry Threats & Opportunities

  • Changes in consumer sentiment, household income and business confidence affect demand for party supplies
  • Increasing transport distances can reduce profit margins for particular rental jobs
  • Rising demand for party supplies and equipment is forecast to drive revenue growth

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    Industry Report - Industry SWOT Analysis Chapter

    The industry is in the growth phase of its life cycle, with steady revenue growth over the past five years, and further growth forecast over the next five years. Industry value-added, a measure of the industry's contribution to national economy, is expected to rise at an annualised 3.1% over the 10 years through 2023-24. This rate is higher than the projected 2.7% annualised GDP growth over the same period. As a result, the industry is expected to account for a greater proportion of Australia's economy in 2023-24 than it did in 2013-14.The number of industry firms has increased over the past five years. The large number of companies entering the industry to service new geographic regions, or specialising in particular products, has driven this growth. Ind...purchase to read more.

    Additional Insights for the Party Supply Rental Industry

    IBISWorld has determined the most important Key Success Factors for the Party Supply Rental are:

  • Ability to allocate products and services to the area of greatest need
  • Ability to attract local support and patronage
  • Ability to control stock on hand

    • IBISWorld analysts also discuss how external factors such as Real household discretionary income and Business confidence index in the Party Supply Rental industry impact industry performance..

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    What's in this report

    Industry Products

    What is the Party Supply Rental Industry?

    Industry companies rent out tables, chairs, kitchenware, linen, centrepieces, stages, marquees, canopies, lighting and other items for small functions and events. The industry excludes products and services for major public and commercial events, such as temporary fencing, portable toilets, temporary grandstand seating, fresh flowers, catering services and security services.

    Industry Products
  • Furniture rentals
  • Tableware rentals
  • Marquee and canopy rentals
  • Lighting and sound equipment rentals
  • Kitchenware rentals
  • Stage and flooring rentals
  • Other party equipment rentals
    • Industry Activities
  • Furniture rental
  • Crockery and cutlery rental
  • Linen and tableware rental
  • Marquee and canopy rental
  • Lighting and sound equipment rental
  • Stage and flooring rental
  • Other party supplies rental
    • Table of Contents

    About this Industry

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources

    Industry at a Glance

    Industry Statistics Snapshot
    Industry Structure
    Executive Summary

    Industry Performance

    Executive Summary
    Key External Drivers
  • Real household discretionary income
  • Business confidence index
  • Consumer sentiment index
  • Number of marriages

    • Current Performance
  • Strong revenue growth
  • Weaker profit margins
  • Enterprises and employment
  • Other industry trends
  • Chart: Revenue Growth

    • Industry Outlook
  • Strong revenue growth
  • Weaker profit margins
  • Enterprises and employment
  • Table: Party Supply Rental Industry Revenue Outlook

    • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Party Supply Rental Industry Lifecycle vs The Economy

    • Products & Markets

    Supply Chains
    Key Buying Industries
  • Exhibition and Conference Centres
  • Weddings
  • Consumers
  • Sports and Physical Recreation Clubs

    • Key Selling Industries
  • Commercial Vehicle Wholesaling
  • Furniture and Floor Covering Wholesaling
  • Kitchen and Diningware Wholesaling

    • Products & Services
  • Furniture rentals
  • Marquee and canopy rentals
  • Tableware rentals
  • Kitchenware rentals
  • Lighting and sound equipment rentals
  • Stage and flooring rentals
  • Other party equipment rentals
  • Chart: Party Supply Rental Industry Products and Services Segmentation

    • Demand Determinants
    Major Markets
  • Birthday and anniversary party hosts
  • Corporate function hosts
  • Wedding and engagement party hosts
  • Community and charity function hosts
  • Government and institution function hosts
  • Chart: Major Market Segmentation for the Party Supply Rental Industry

    • International Trade
    Business Locations
    Chart: Business Locations by State

    Competitive Landscape

    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Party Supply Rental

    • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Party Supply Rental Industry

    • Industry Globalization

    Major Companies

    Harry The Hirer Pty Ltd,
  • Table: Harry The Hirer Pty Ltd - financial performance

    • Operating Conditions

    Capital Intensity
  • Chart: Level of Capital Intensity for the Party Supply Rental Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

    • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

    • Regulation & Policy
    Industry Assistance

    Key Statistics

    Table: Industry Data for the Party Supply Rental Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

    • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data

    Jargon & Glossary

    Centrepieces
  • Display items placed on tables as decoration or for functional purposes, such as sculptures, vases and candle holders.
    • Marquee
  • A temporary tent-like structure used to house outdoor parties, functions and events.
    • Party Supplies
  • Includes a wide range of general products and equipment required to host a party or small function.
    • Rental
  • The short-term use of products and equipment supplied by the industry for a specified fee.
    • What Our Customers Say
    Why buy this report?

    IBISWorld’s Party Supply Rental market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Party Supply Rental:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Party Supply Rental market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Party Supply Rental, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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