Party on: Growing marriage numbers have boosted demand for industry products

The Party Supply Rental industry has performed well over the past five years, benefiting from relatively stable demand growth from a range of markets, and greater acceptance of the industry's products and services. Industry firms rent out a range of party related goods to households and businesses, usually on a short-term basis. These goods include furniture, marquees, tableware, lighting equipment, sound equipment, stages, and flooring.Changes in consumer sentiment, household income and business confidence influence demand for the industry's products. During periods of strong economic growth, households and businesses are more likely to hold parties and functions, and celebrate special events...read more.

Industry Statistics & Market Size
Revenue
$465m
Annual Growth 14-19
4.0%
Forecast Growth 19-24
Profit
Employment
2,484
Businesses
865
Market Share of Companies

Industry Threats & Opportunities

  • Changes in consumer sentiment, household income and business confidence affect demand for party supplies
  • Increasing transport distances can reduce profit margins for particular rental jobs
  • Rising demand for party supplies and equipment is forecast to drive revenue growth
  • Industry Report - Industry Investment Chapter

    The Party Supply Rental industry has a moderate level of capital intensity, due to the need for firms to purchase a range of goods for customers to rent. For each $1.00 spent on wages in 2018-19, approximately $0.31 is projected to be invested in capital inputs. The industry's capital intensity level has increased over the past five years, due to depreciation allowances increasing as a portion of revenue, while industry wages fell. The industry's capital intensity is forecast to continue to rise over the next five years, due to wages declining further as a share of industry revenue, and with increased capital investment in equipment.Industry firms generally require a relatively high capital base to start from, as acquiring sufficient volumes of party equipment can be costly. How...purchase to read more.

    Additional Insights for the Party Supply Rental Industry

    IBISWorld has determined the most important Key Success Factors for the Party Supply Rental are:

  • Ability to allocate products and services to the area of greatest need
  • Ability to attract local support and patronage
  • Ability to control stock on hand
  • IBISWorld analysts also discuss how external factors such as Real household discretionary income and Business confidence index in the Party Supply Rental industry impact industry performance..

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    What's in this report

    What is the Party Supply Rental Industry?

    Industry companies rent out tables, chairs, kitchenware, linen, centrepieces, stages, marquees, canopies, lighting and other items for small functions and events. The industry excludes products and services for major public and commercial events, such as temporary fencing, portable toilets, temporary grandstand seating, fresh flowers, catering services and security services.

    Industry Products
  • Furniture rentals
  • Tableware rentals
  • Marquee and canopy rentals
  • Lighting and sound equipment rentals
  • Kitchenware rentals
  • Stage and flooring rentals
  • Other party equipment rentals
  • Industry Activities
  • Furniture rental
  • Crockery and cutlery rental
  • Linen and tableware rental
  • Marquee and canopy rental
  • Lighting and sound equipment rental
  • Stage and flooring rental
  • Other party supplies rental
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Real household discretionary income
  • Business confidence index
  • Consumer sentiment index
  • Number of marriages

  • Current Performance
  • Strong revenue growth
  • Weaker profit margins
  • Enterprises and employment
  • Other industry trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Strong revenue growth
  • Weaker profit margins
  • Enterprises and employment
  • Table: Party Supply Rental Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Party Supply Rental Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Exhibition and Conference Centres
  • Weddings
  • Consumers
  • Sports and Physical Recreation Clubs

  • Key Selling Industries
  • Commercial Vehicle Wholesaling
  • Furniture and Floor Covering Wholesaling
  • Kitchen and Diningware Wholesaling

  • Products & Services
  • Furniture rentals
  • Marquee and canopy rentals
  • Tableware rentals
  • Kitchenware rentals
  • Lighting and sound equipment rentals
  • Stage and flooring rentals
  • Other party equipment rentals
  • Chart: Party Supply Rental Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Birthday and anniversary party hosts
  • Corporate function hosts
  • Wedding and engagement party hosts
  • Community and charity function hosts
  • Government and institution function hosts
  • Chart: Major Market Segmentation for the Party Supply Rental Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Party Supply Rental

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Party Supply Rental Industry

  • Industry Globalization
    Harry The Hirer Pty Ltd,
  • Table: Harry The Hirer Pty Ltd - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Party Supply Rental Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Party Supply Rental Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Centrepieces
  • Display items placed on tables as decoration or for functional purposes, such as sculptures, vases and candle holders.
  • Marquee
  • A temporary tent-like structure used to house outdoor parties, functions and events.
  • Party Supplies
  • Includes a wide range of general products and equipment required to host a party or small function.
  • Rental
  • The short-term use of products and equipment supplied by the industry for a specified fee.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Party Supply Rental market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Party Supply Rental:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Party Supply Rental market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Party Supply Rental, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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