Time to party: Positive economic conditions have led to industry revenue growth

IBISWorld’s Party Supply Rental market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.


Industry Threats & Opportunities

  • Changes in consumer sentiment, household income and business confidence affect party supplies demand
  • Increasing transport distances can reduce profit margins for particular rental jobs
  • Solid revenue growth is expected as customer demand for party supplies and equipment increases

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    Industry Analysis & Industry Trends

    The Party Supply Rental industry has performed well over the past five years, benefiting from stable demand growth from a range of markets, and greater acceptance of the industry's products and services. The Hire and Rental Industry Association estimates that the total value of the hire and rental market in Australia is $6.5 billion each year. Industry revenue is expected to total $441.7 million in 2016-17, accounting for between 6% and 7% of the total hire and rental market. Most of the hire and rental market's value is derived from renting and hiring construction, mining and landscaping equipment, and also vehicles, office supplies, and other products outside the industry...

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    What is the Party Supply Rental industry?

    The industry is in the growth phase of its life cycle, with steady revenue growth over the past five years, and further growth forecast over the five years through 2021-22. Industry value added, a measure of an industry’s contribution to national economy, is expected to rise at an annualised 3.5% over the decade through 2021-22. This rate is higher than the projected 2.5% annualised GDP growth over the same period. As a result, the industry is expected to account for a greater proportion of Australia’s economy in 2021-22 than it did in 2011-12.

    The number of industry firms has increased over the past five years. The large number of companies entering the industry to service new geographic regions, or specialising in particular products, has driven this growth. Ind...

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    Additional Insights for the Party Supply Rental Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Party Supply Rental Industry are

  • Ability to allocate products and services to the area of greatest need
  • Ability to attract local support and patronage
  • Ability to control stock on hand
  • IBISWorld analysts also discuss how external factors such as Average weekly earnings and Consumer sentiment index in the Party Supply Rental industry impact industry performance..

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    Products & Brands

    Major products in this industry
    Furniture rentals
    Tableware rentals
    Marquee and canopy rentals
    Lighting and sound equipment rentals
    Kitchenware rentals
    Stage and flooring rentals
    Other party equipment rentals
    Examples of brands in this Industry
    Harry the Hirer

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Average weekly earnings
  • Consumer sentiment index
  • Number of marriages
  • Business confidence index
  • National unemployment rate

  • Current Performance
  • Strong revenue growth
  • Weaker profit margins
  • Establishments and employment
  • Other industry trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Strong revenue growth
  • Weaker profit margins
  • Establishments and employment
  • Table: Party Supply Rental Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Party Supply Rental Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Exhibition and Conference Centres
  • Weddings
  • Consumers
  • Sports and Physical Recreation Clubs

  • Key Selling Industries
  • Commercial Vehicle Wholesaling
  • Furniture and Floor Covering Wholesaling
  • Kitchen and Diningware Wholesaling

  • Products & Services
  • Furniture rentals
  • Marquee and canopy rentals
  • Tableware rentals
  • Kitchenware rentals
  • Lighting and sound equipment rentals
  • Stage and flooring rentals
  • Other party equipment rentals
  • Chart: Party Supply Rental Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Birthday and anniversary party hosts
  • Corporate function hosts
  • Wedding and engagement party hosts
  • Community and charity function hosts
  • Government and institution function hosts
  • Chart: Major Market Segmentation for the Party Supply Rental Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Party Supply Rental

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Party Supply Rental Industry

  • Industry Globalization
    Major Companies
    Harry The Hirer Pty Ltd
  • Table: Harry The Hirer Pty Ltd - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Party Supply Rental Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Party Supply Rental Industry
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
  • Display items placed on tables as decoration or for functional purposes, such as sculptures, vases and candle holders.
  • Marquee
  • A temporary tent-like structure used to house outdoor parties, functions and events.
  • Party Supplies
  • Includes a wide range of general products and equipment required to host a party or small function.
  • Rental
  • The short-term use of products and equipment supplied by the industry for a specified fee.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Party Supply Rental:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Party Supply Rental market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Party Supply Rental, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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