Out of office: Intensifying industry competition has reduced margins and forced exits

Price deflation and new technological developments have negatively affected the Office Supplies Dealers industry over the past five years. Industry revenue is expected to fall at an annualised 1.7% over the five years through 2017-18, to $10.1 billion. Intense competition has led to heavy discounting among industry firms, which has contributed to the industry's revenue decline. In an effort to boost sales, industry players have increasingly invested in their respective online platforms. This has enabled operators to serve a wider range of customers. Despite this trend, industry revenue is expected to decline by a further 1.1% in 2017-18...read more.

Industry Statistics & Market Size
Annual Growth 13-18
Forecast Growth 18-23
Market Share of Companies

Industry Threats & Opportunities

  • Firms are expected to regularly revise their product lines, as they face strong external competition
  • Businesses, government agencies and households have become accustomed to discounts
  • Technology threatens demand for paper products, but is an opportunity for computing equipment
  • Industry Report - Industry Investment Chapter

    The Office Supplies Dealers industry exhibits moderate capital intensity. For every dollar invested in capital, industry operators are expected to spend $5.17 on wages. This level reflects the current structure of the industry, which includes a mixture of small bricks-and-mortar outlets, big-box retailers and online sales channels. The capital intensity of these different business models varies significantly. Bricks-and-mortar stores require a large labour component to stock shelves and serve customers. Wholesalers typically employ staff to perform a range of activities, which can include marketing, sales, administrative, warehouse and distribution functions...purchase to read more.

    Additional Insights for the Office Supplies Dealers Industry

    IBISWorld has determined the most important Key Success Factors for the Office Supplies Dealers are:

  • Attractive product presentation
  • Proximity to key markets
  • Ability to monitor internal and external price competition
  • IBISWorld analysts also discuss how external factors such as Business confidence index and Number of businesses in the Office Supplies Dealers industry impact industry performance..

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    What's in this report

    What is the Office Supplies Dealers Industry?

    Industry firms sell office equipment, stationery, office furniture, computer hardware and other office-related supplies to businesses, government agencies and consumers. Industry firms include wholesalers, retailers and online-only operators. The industry excludes manufacturers and department stores.

    Industry Products
  • General office supplies
  • Computing equipment
  • Printers, paper and ink
  • Office furniture
  • Industry Activities
  • Stationery retailing and wholesaling
  • Office equipment retailing and wholesaling
  • Office furniture retailing and wholesaling
  • Computer hardware retailing and wholesaling
  • Printer and ink retailing and wholesaling
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Business confidence index
  • Number of businesses
  • Public concerns over environmental issues
  • Real household discretionary income

  • Current Performance
  • Intensifying competition
  • Industry structure
  • Other trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Shaky demand
  • Intensifying competition
  • Table: Office Supplies Dealers Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Office Supplies Dealers Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Professional, Scientific and Technical Services
  • Public Administration and Safety
  • Consumers

  • Key Selling Industries
  • Computer and Computer Peripheral Wholesaling
  • Computer and Electronic Office Equipment Manufacturing
  • Furniture and Floor Covering Wholesaling
  • Paper Product Wholesaling
  • Wicker and Fibreglass Furniture Manufacturing

  • Products & Services
  • Computing equipment
  • General office supplies
  • Office furniture
  • Printers, paper and ink
  • Chart: Office Supplies Dealers Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Businesses
  • Government agencies
  • Households
  • Chart: Major Market Segmentation for the Office Supplies Dealers Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Rent, utilities, depreciation and other costs
  • Chart: Cost Structure Benchmarking – Sector vs Office Supplies Dealers

  • Basis of Competition
  • Internal
  • External

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Office Supplies Dealers Industry

  • Industry Globalization
    Wesfarmers Limited, Winc Australia Pty Limited,
  • Table: Wesfarmers Limited - financial performance
  • Table: Winc Australia Pty Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Office Supplies Dealers Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Office Supplies Dealers Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Big-Box Retailer
  • A retail store that is differentiated by its size and large range of specialised products.
  • Bricks-And-Mortar Store
  • A store that has a physical presence and location, as opposed to an online retailer.
  • Group-Buying Companies
  • An organisation that pools the bargaining power of smaller independent dealers to allow access to the same range of products and large volume discounts as bigger retail chains.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Office Supplies Dealers market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Office Supplies Dealers:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Office Supplies Dealers market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Office Supplies Dealers, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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