Life on the road: Australia's ageing population drives demand for industry services

IBISWorld’s Caravan and Motorhome Rental market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.


Industry Analysis & Industry Trends

The Caravan and Motorhome Rental industry is projected to grow at an annualised 4.2% over the five years through 2016-17. Australia's ageing population has significantly contributed to the industry's growth over the past five years due to a rising number of retirees embarking on travel around Australia in caravans and motorhomes. While many of these retirees purchase recreational vehicles outright, the industry benefits from retirees that rent or lease vehicles to take on shorter holidays. Rising discretionary incomes have also helped generate industry revenue growth because increased income has boosted domestic tourism. Consequently, industry revenue is forecast to rise by 4.0% in 2016-17, to reach $176.5 million...

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What is the Caravan and Motorhome Rental industry?

The Caravan and Motorhome Rental industry exhibits a high level of capital intensity. For every dollar spent as wages, an estimated $1.55 is invested in capital. The industry is one of few where capital investment exceeds spending on wages. The industry's operations are based on vehicle availability, which means industry operators have significant vehicle investment costs. The investment in caravans and motorhomes that are rented out generate the majority of depreciation expenses. Wage expenses are comparatively low, with the industry employing customer service representatives and auxiliary support staff. Cap...

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Additional Insights for the Caravan and Motorhome Rental Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Caravan and Motorhome Rental Industry are

  • Having a good reputation
  • Having a wide and expanding product range
  • Having an extensive distribution/collection network
  • IBISWorld analysts also discuss how external factors such as Population aged 50 and older and Real household discretionary income in the Caravan and Motorhome Rental industry impact industry performance..

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    Products & Brands

    Major products in this industry
    Campervans and motorhomes
    Examples of brands in this Industry
    Cheapa Campa
    Hippie Camper
    Star RV

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Population aged 50 and older
  • Real household discretionary income
  • US dollars per Australian dollar
  • Demand from accommodation
  • Demand from passenger car rental and hiring

  • Current Performance
  • Chart: Revenue Growth

  • Industry Outlook
  • Table: Caravan and Motorhome Rental Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Caravan and Motorhome Rental Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Mining
  • Tourism
  • Consumers

  • Key Selling Industries
  • Motor Vehicle Body and Trailer Manufacturing
  • Residential Property Operators
  • Trailer and Caravan Dealers

  • Products & Services
  • Campervans and motorhomes
  • Caravans
  • Trailers
  • Chart: Caravan and Motorhome Rental Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 55 and over
  • People aged between 35 and 54
  • International tourists
  • People aged between 15 and 34
  • Corporations
  • Chart: Major Market Segmentation for the Caravan and Motorhome Rental Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Depreciation
  • Purchases
  • Wages
  • Rent
  • Other expenses
  • Chart: Cost Structure Benchmarking – Sector vs Caravan and Motorhome Rental

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Caravan and Motorhome Rental Industry

  • Industry Globalization
    Major Companies
    Tourism Holdings LimitedApollo Motorhome Holidays Pty Ltd
  • Table: Tourism Holdings Limited - financial performance
  • Table: Apollo Motorhome Holidays Pty Ltd - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Caravan and Motorhome Rental Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Caravan and Motorhome Rental Industry
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Aggregator Website
  • A website that allows consumers to compare prices between different rental companies.
  • Baby Boomer
  • An individual born in the post-World War II era between 1946 and 1964.
  • Grey Nomad
  • An individual aged 50 or older who takes long-term camping trips around Australia.
  • Recreational Vehicle (Rv)
  • Motorised or towable vehicles that combine transportation and temporary living quarters for travel, recreation and camping.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Caravan and Motorhome Rental:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Caravan and Motorhome Rental market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Caravan and Motorhome Rental, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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