Telecommunications Goods Wholesaling in New Zealand - Market Research Report

Telecommunications Goods Wholesaling industry trends (2014-2019)

poll Average industry growth 2014–2019: 1.8%

The Telecommunications Goods Wholesaling industry supplies a range of communications equipment. This equipment includes mobile phones, mobile phone accessories, modems, telephone and electric cable ducting systems, fax machines, and other telecommunications equipment. Industry revenue growth over the past five years has been driven by increasing demand for wireless telecommunications services. However, revenue increases have been partially offset by declining sales of landline telephones and fax machines. Industry revenue is expected to rise by an annualised 0.9% over the five years through 2019-20, to reach $1.4 billion. The New Zealand public's increasing dependence on wireless telecommunications services has boosted domestic demand for mobile pho...
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Telecommunications Goods Wholesaling industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Telecommunications Goods Wholesaling industry is anticipated to continue growing over the next five years. Increasing sales of mobile phones and mobile phone accessories are projected to drive revenue growth. The forecast rollout of XG mobile networks is projected to be a key driver for mobile phone sales over the period, as consumers upgrade from current XG handsets to access XG networks. Modem sales are forecast to continue trending upwards as more households, businesses and government entities adopt fibre internet technologies. Industry revenue is forecast to increase by an annualised X.X% over the five years through XXX-XX, to reach $X.X billion. Industry structure Industry participation is projected to increase over the next five years, al...
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Telecommunications Goods Wholesaling industry statistics

  • attach_money Market Size: $1bn
  • business Number of Businesses: 210
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 1,273

Biggest companies in the Telecommunications Goods Wholesaling industry

The companies holding the largest market share in the Telecommunications Goods Wholesaling in New Zealand industry include Apple Sales New Zealand, Samsung Electronics New Zealand Limited and Huawei Technologies (New Zealand) Company Limited.

  • pie_chart Apple Sales New Zealand Market Share: x.x%
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  • pie_chart Samsung Electronics New Zealand Limited Market Share: x.x%
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  • pie_chart Huawei Technologies (New Zealand) Company Limited Market Share: x.x%
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What is Telecommunications Goods Wholesaling industry?

Industry Definition

The Telecommunications Goods Wholesaling industry comprises establishments that wholesale communications equipment. These include goods such as mobile phones, mobile phone accessories, mobile phone batteries, modems, telephone and electric cable ducting systems, fax machines and other telecommunications goods. Other devices that can be used for communications, such as computers and game consoles, are excluded from the industry.

Industry Products and Services

  • Mobile phones and related accessories
  • Broadcasting and transmission equipment
  • Communications products and equipment
  • Data transmission equipment
  • Other

Industry Activities

  • Mobile phone wholesaling
  • Mobile phone accessory wholesaling
  • Mobile phone battery wholesaling
  • Computer modem wholesaling
  • Telephone and telegraph equipment wholesaling
  • Telecommunications equipment parts wholesaling
  • Telephone and electric cable ducting system wholesaling
  • Fax machine wholesaling

Market research report - table of contents

Industry Definition

The Telecommunications Goods Wholesaling industry comprises establishments that wholesale communications equipment. These include goods such as mobile phones, mobile phone accessories, mobile phone batteries, modems, telephone and electric cable ducting systems, fax machines and other telecommunications goods. Other devices that can be used for communications, such as computers and game consoles, are excluded from the industry.

Main Activities

  • Mobile phone wholesaling
  • Mobile phone accessory wholesaling
  • Mobile phone battery wholesaling
  • Computer modem wholesaling
  • Telephone and telegraph equipment wholesaling
  • Telecommunications equipment parts wholesaling
  • Telephone and electric cable ducting system wholesaling
  • Fax machine wholesaling

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

The general public's increasing reliance on wireless telecommunications services has been the main demand driver for many of the industry's products over ...
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Demand from wireless telecommunications carriers
Demand from wired telecommunications network operation
Number of businesses
Mobile telecommunications density

Current Performance

Rising mobile phone sales
Wired telecommunications equipment
 Chart: Revenue Growth

Industry Outlook

Smartphone innovation
Rising accessory demand
Higher internet penetration
 Table: Telecommunications Goods Wholesaling in New Zealand - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Telecommunications Goods Wholesaling in New Zealand - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Electrical Services in New Zealand
Domestic Appliance Retailing in New Zealand
Wired Telecommunications Network Operation in New Zealand
Wireless Telecommunications Carriers in New Zealand



Key Selling Industries

Electric Lighting and Other Electrical Equipment Manufacturing in New Zealand






Products & Services

Operators in the Telecommunications Goods Wholesaling industry wholesale a range of telecommunications equipment and parts. The high uptake of smartphones...
Governments and businesses
Retailers




Demand Determinants

Demand for Telecommunications Goods Wholesaling industry products is primarily driven by consumer preferences for mobile and smartphone devices. Fluctuati...
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Major Markets

Governments and businesses
Retailers





 Chart: Major Market Segmentation for the Telecommunications Goods Wholesaling in New Zealand - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Telecommunications Goods Wholesaling industry is characterised by a moderate level of market share concentration. The four largest industry players ar...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Telecommunications Goods Wholesaling in New Zealand - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Telecommunications Goods Wholesaling in New Zealand - Market Research Report Industry

Industry Globalization

Apple Sales New Zealand is a subsidiary of Apple Pty Limited in Australia, which is ultimately owned by US-based Apple Inc. Apple is a multinational compa...
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Apple (New Zealand)

 Table: Apple (New Zealand) - financial performance

Samsung Electronics New Zealand

 Table: Samsung Electronics New Zealand - financial performance

Huawei (New Zealand)

 Table: Huawei (New Zealand) - financial performance

Capital Intensity

The Telecommunications Goods Wholesaling industry has low capital intensity. For every dollar spent on wages, only an estimated $0.10 is spent on capital ...
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 Chart: Level of Capital Intensity for the Telecommunications Goods Wholesaling in New Zealand - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Telecommunications Goods Wholesaling in New Zealand Industry

Industry Revenue (2008-2026)
Industry Gross Product (2008-2026)
Establishments (2008-2026)
Businesses (2008-2026)
Employment (2008-2026)
Exports (2008-2026)
Imports (2008-2026)
Wages (2008-2026)
Domestic Demand (2008-2026)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

GIGABITS PER SECOND (GBPS)

LONG-TERM EVOLUTION (LTE)

VIRTUAL REALITY (VR)

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

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This report on Telecommunications Goods Wholesaling in New Zealand:

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  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
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  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Telecommunications Goods Wholesaling in New Zealand market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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