Paper cut: Changing consumer preferences are threatening the industry's performance

Operators in the Paper Product Wholesaling industry play an integral role in New Zealand's wider paper sector, which is vertically integrated. The sector spans the forestry industries and pulp manufacturing through to the supply and use of paper products. The upstream industries produce roughly 500,000 tonnes of paper and paperboard each year, which is then used in the production of newspapers, paper, paper products and packaging to be consumed both locally and internationally. Products produced locally include newsprint, paperboards (used for light packaging), tissue, corrugated board, and wrapping and bag papers. A sizeable proportion of these products passes through the hands of industry wholesalers who are a key intermediary in the overall paper supply chain...read more.

Industry Statistics & Market Size
Revenue
$2bn
Annual Growth 13-18
3.7%
Forecast Growth 18-23
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Profit
x.x%lock
Employment
2,535
Businesses
262
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • The rise of the digital economy represents a significant threat to the industry
  • Digital forms of communication are a significant threat to industry operators
  • Industry operators will continue to face tough conditions on both sides of the supply chain

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    Industry Report - Industry Locations Chapter

    The industry is characterised by its high degree of geographic concentration, with three-quarters of all industry enterprises located in just three regions: Auckland, Wellington and Canterbury. These regions are New Zealand's largest in terms of economic wealth and population base. For example, Auckland accounts for one-third of the country's population and GDP. Auckland is also home to an international port, used by those wholesalers involved in distributing imported papers.The industry's geographic concentration echoes that of the upstream pulp, paper and converted paper product manufacturing and printing sectors. For...purchase to read more.

    Additional Insights for the Paper Product Wholesaling Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Paper Product Wholesaling Industry are

  • Proximity to key suppliers
  • Having contacts within key markets
  • Proximity to key markets

    • IBISWorld analysts also discuss how external factors such as Real household disposable income and Business confidence index in the Paper Product Wholesaling industry impact industry performance..

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    What's in this report

    Industry Products

    What is the Paper Product Wholesaling in New Zealand Industry?

    Industry operators purchase a range of paper and paper products from domestic and foreign manufacturers and distribute them to retailers, businesses, government departments and other industries. Industry products include paper, cardboard containers, sanitary paper products, paper stationery, paper bags and sacks, and other paper products.

    Industry Products
  • Printing and writing papers
  • Household and sanitary papers
  • Packaging papers
  • Other paper and paperboard products
    • Industry Activities
  • Paper wholesaling
  • Paper and paperboard container wholesaling
  • Paper bag and sack wholesaling
  • Paper stationery wholesaling
  • Greeting card wholesaling
  • Sanitary paper product wholesaling
    • Table of Contents

    About this Industry

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources

    Industry at a Glance

    Industry Statistics Snapshot
    Industry Structure
    Executive Summary

    Industry Performance

    Executive Summary
    Key External Drivers
  • Real household disposable income
  • Business confidence index
  • Demand from newspaper and book retailing
  • Demand from printing and printing support services
  • Public concerns over environmental issues

    • Current Performance
  • Challenges
  • Contracting base
  • Chart: Revenue Growth

    • Industry Outlook
  • Competing communication mediums
  • Environmental credentials
  • Table: Paper Product Wholesaling Industry Revenue Outlook

    • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Paper Product Wholesaling Industry Lifecycle vs The Economy

    • Products & Markets

    Supply Chains
    Key Buying Industries
  • Printing in New Zealand
  • Newspaper and Book Retailing in New Zealand
  • Supermarkets, Grocery Stores and Convenience Stores in New Zealand
  • Fast Food and Takeaway Food Services in New Zealand
  • Stationery Goods Retailing in New Zealand

    • Key Selling Industries
  • Corrugated Paperboard and Paperboard Container Manufacturing in New Zealand
  • Pulp, Paper and Paperboard Manufacturing in New Zealand

    • Products & Services
  • Packaging papers
  • Printing and writing papers
  • Household and sanitary papers
  • Other paper and paperboard products
  • Chart: Paper Product Wholesaling Industry Products and Services Segmentation

    • Demand Determinants
    Major Markets
  • Retailers
  • Food and beverage product manufacturers
  • Paper product manufacturers
  • Printers and publishers
  • Businesses
  • Other industries
  • Chart: Major Market Segmentation for the Paper Product Wholesaling Industry

    • International Trade
    Business Locations
    Chart: Business Locations by State

    Competitive Landscape

    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Paper Product Wholesaling

    • Basis of Competition
  • Internal competition
  • External competition

    • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Paper Product Wholesaling Industry

    • Industry Globalization

    Major Companies

    There are no major players in this industry. This report includes analysis of other companies.

    Operating Conditions

    Capital Intensity
  • Chart: Level of Capital Intensity for the Paper Product Wholesaling Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

    • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

    • Regulation & Policy
    Industry Assistance

    Key Statistics

    Table: Industry Data for the Paper Product Wholesaling Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

    • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data

    Jargon & Glossary

    Cartonboard
  • Also known as folding boxboard, cartonboard is mainly used for cartons for consumer products like frozen food, or for liquid containers.
    • Household And Sanitary Papers
  • These include tissues and other hygienic papers for use in households or commercial and industrial premises. Examples include toilet paper, facial tissues, kitchen towels and hand towels.
    • Newsprint
  • Paper mainly used for printing newspapers. Newsprint is generally made from mechanical pulp or recovered paper.
    • Paperboard
  • Thick, strong paper that is often used in packaging.
    • What Our Customers Say
    Why buy this report?

    IBISWorld’s Paper Product Wholesaling in New Zealand market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Paper Product Wholesaling in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Paper Product Wholesaling in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Paper Product Wholesaling in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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