Overview

Running out of puff: The declining smoking rate has contributed to industry revenue declines

IBISWorld’s Liquor and Tobacco Product Wholesaling in New Zealand market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

REPORT SNAPSHOT

Industry Threats & Opportunities

  • The smoking rate has declined over the past five years, contributing to drops in revenue
  • Progressive increases to the excise tax on tobacco has inhibited industry revenue growth
  • Per capita alcohol consumption is forecast to decline, to the detriment of the industry

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    Industry Analysis & Industry Trends

    Firms in the Liquor and Tobacco Product Wholesaling industry have endured difficult operating conditions over the past five years. Declines in New Zealand’s smoking rate along with a reduction in per capita alcohol consumption have reduced consumer demand for these goods across a range of downstream markets. This has led to a drop in wholesale orders, and hindered industry revenue growth. Industry profitability has also declined over the past five years, largely due to rising competition. Industry revenue is expected to decline at an annualised 0.4% over the five year through 2017-18, to reach $2.4 billion. This includes an expected 0.4% decline in the current year.

    A reported 85.0% of the New Zealand population are non-smokers...

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    Industry Report - Industry Investment Chapter

    The industry is moderately capital-intensive. For every dollar spent on capital, $3.10 is spent on wages. Capital requirements include storage warehouses, transportation vehicles, warehouse machinery and computerised inventory systems. These items are used on a daily basis in the everyday operations of industry players. Capital investment has increased over the past five years due to industry automation. Operators also require labour to assist with their day-to-day operations. Staff complete numerous tasks including inventory management, product sourcing and administrative duties.

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    Additional Insights for the Liquor and Tobacco Product Wholesaling Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Liquor and Tobacco Product Wholesaling Industry are

  • Ability to control stock on hand
  • Having links with suppliers
  • Proximity to key markets
  • IBISWorld analysts also discuss how external factors such as Demand from supermarkets, grocery stores and convenience stores and Demand from liquor retailing in the Liquor and Tobacco Product Wholesaling industry impact industry performance..

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    New Zealand Special Report

    Industry Products

    What is the Liquor and Tobacco Product Wholesaling in New Zealand Industry?

    Operators in the industry primarily wholesale liquor and tobacco products. These goods are purchased from manufacturers and onsold to various retail distributors, including licensed venues, liquor stores, supermarket and grocery stores, convenience stores, tobacconists and other outlets. Businesses that wholesale liquor and tobacco products along with a variety of other grocery items are excluded from the industry.

    Industry Products
    Cigarettes
    Wine
    Spirits
    Roll-your-own cigarettes
    Beer
    Ready-to-drink spirits
    Other alcoholic beverages
    Other tobacco products
    Industry Activities
    Alcoholic beverage wholesaling
    Tobacco product wholesaling

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Demand from supermarkets, grocery stores and convenience stores
  • Demand from liquor retailing
  • Per capita alcohol consumption
  • Health consciousness
  • Real household discretionary income

  • Current Performance
  • Trading landscape
  • Competition

    and profit

  • Industry structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Trading landscape
  • Competition

    and profit

  • Industry structure
  • Table: Liquor and Tobacco Product Wholesaling Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Liquor and Tobacco Product Wholesaling Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Liquor Retailing in New Zealand
  • Pubs, Bars and Nightclubs in New Zealand
  • Supermarkets, Grocery Stores and Convenience Stores in New Zealand
  • Cafes and Restaurants in New Zealand

  • Key Selling Industries
  • Beer Manufacturing in New Zealand
  • Spirit Manufacturing in New Zealand
  • Wine Production in New Zealand

  • Products & Services
  • Cigarettes
  • Wine
  • Spirits
  • Roll-your-own cigarettes
  • Beer
  • Ready-to-drink spirits
  • Other alcoholic beverages
  • Other tobacco products
  • Chart: Liquor and Tobacco Product Wholesaling Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Supermarket, grocery and convenience stores
  • Licenced venues
  • Retail liquor stores
  • Tobacconists
  • Other outlets
  • Chart: Major Market Segmentation for the Liquor and Tobacco Product Wholesaling Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Liquor and Tobacco Product Wholesaling

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Liquor and Tobacco Product Wholesaling Industry

  • Industry Globalization
    Major Companies
    Lion - Beer, Spirits & Wine (NZ) LimitedBritish American Tobacco Holdings (New Zealand) LimitedPhilip Morris (New Zealand) LimitedTasman Liquor Company LimitedImperial Tobacco New Zealand Limited
  • Table: Lion - Beer, Spirits & Wine (NZ) Limited - financial performance
  • Table: British American Tobacco Holdings (New Zealand) Limited - financial performance
  • Table: Philip Morris (New Zealand) Limited - financial performance
  • Table: Tasman Liquor Company Limited - financial performance
  • Table: Imperial Tobacco New Zealand Limited - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Liquor and Tobacco Product Wholesaling Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Liquor and Tobacco Product Wholesaling Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    E-Cigarette
  • An electronic cigarette that vaporises a nicotine-based liquid.
  • Ready-To-Drink (Rtd)
  • Pre-mixed, single serve spirits usually mixed with sweet soft drink.
  • Spirits
  • Distilled, highly alcoholic liquor such as vodka, whisky and gin.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Liquor and Tobacco Product Wholesaling in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Liquor and Tobacco Product Wholesaling in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Liquor and Tobacco Product Wholesaling in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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