Liquor Retailing in New Zealand - Market Research Report

Liquor Retailing industry trends (2014-2019)

poll Average industry growth 2014–2019: -0.3%

The Liquor Retailing industry has faced volatile trading conditions over the past five years. While per capita alcohol consumption has fallen over the period, increased consumer demand for more expensive premium spirits, craft beers and high-quality wines has driven revenue growth. This trend, combined with rising discretionary incomes and positive consumer sentiment, has encouraged households to spend more at liquor stores. Industry revenue is expected to grow by an annualised 0.6% over the five years through 2018-19, to reach $1.8 billion. While per capita alcohol is expected to continue falling, industry revenue is anticipated to grow by 2.0% in 2018-19 as discretionary incomes continue to rise and consumer sentiment remains. Market share concent...
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Liquor Retailing industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Liquor Retailing industry is anticipated to continue growing over the next five years, albeit at a slower pace than the previous five-year period. Liquor retailers will continue to benefit from expanding consumer demand for premium alcoholic beverages, including craft beers and ciders, high-quality wines, and premium spirits. This trend will support industry revenue growth over the period. However, continued declines in per capita alcohol consumption are forecast to affect the industry's performance over the next five years. Rising health consciousness will likely lead consumers to purchase fewer alcoholic beverages over the next five years. When consumers do purchase alcoholic beverages, they are likely to opt for premium varieties in smaller qu...
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Liquor Retailing industry statistics

  • business Number of Businesses: 1,094
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 3,271

Biggest companies in the Liquor Retailing industry

The companies holding the largest market share in the Liquor Retailing in New Zealand industry include Foodstuffs Liquor New Zealand Limited and Super Liquor Holdings Limited.

  • pie_chart Foodstuffs Liquor New Zealand Limited Market Share: x.x%
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  • pie_chart Super Liquor Holdings Limited Market Share: x.x%
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What is Liquor Retailing industry?

Industry Definition

Firms in this industry primarily retail beer, wine or spirits in packaged form for consumption off the premises only. The industry includes the online sales of bricks-and-mortar retailers, but excludes pure-play online operators.

Industry Products and Services

  • Beer
  • Wine
  • Spirits
  • Spirit-based drinks
  • Other alcoholic beverages and products

Industry Activities

  • Alcoholic beverage retailing
  • Bottle shop operation
  • Liquor store operation
  • Online liquor retailing

Market research report - table of contents

Industry Definition

Firms in this industry primarily retail beer, wine or spirits in packaged form for consumption off the premises only. The industry includes the online sales of bricks-and-mortar retailers, but excludes pure-play online operators.

Main Activities

  • Alcoholic beverage retailing
  • Bottle shop operation
  • Liquor store operation
  • Online liquor retailing

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Per capital alcohol consumption affects demand for liquor retailers. A decline in alcohol consumption by New Zealand consumers typically reduces sales for...
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Per capita alcohol consumption
Real household discretionary income
Demand from pubs, bars and nightclubs
Average weekly hours worked

Current Performance

Profit
Competition
Industry structure
 Chart: Revenue Growth

Industry Outlook

Industry participation
Profit margins
 Table: Liquor Retailing in New Zealand - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Liquor Retailing in New Zealand - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Consumers in New Zealand






Key Selling Industries

Beer Manufacturing in New Zealand
Wine Production in New Zealand
Spirit Manufacturing in New Zealand
Liquor and Tobacco Product Wholesaling in New Zealand



Products & Services

While overall per capita alcohol consumption has declined over the past five years, liquor retailing has remained largely steady due to changes in the typ...
Males aged 35 and over
Females aged 35 and over
Females aged 18 to 34



Demand Determinants

The Liquor Retailing industry is influenced by changes in macroeconomic factors, particularly those that affect real household discretionary income. These...
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Major Markets

Males aged 35 and over
Females aged 35 and over
Females aged 18 to 34




 Chart: Major Market Segmentation for the Liquor Retailing in New Zealand - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Liquor Retailing industry is characterised by a low level of market share concentration, with the top four players expected to account for less than 4...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Liquor Retailing in New Zealand - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Liquor Retailing in New Zealand - Market Research Report Industry

Industry Globalization

Foodstuffs Liquor New Zealand Limited represents both Foodstuffs North Island Limited and Foodstuffs South Island Limited, with the two Foodstuffs coopera...
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Liquorland

 Table: Liquorland - financial performance

Super Liquor

 Table: Super Liquor - financial performance

Capital Intensity

The Liquor Retailing industry exhibits a low level of capital intensity. In 2018-19, for every dollar spent on capital costs, an estimated $9.50 is spent ...
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 Chart: Level of Capital Intensity for the Liquor Retailing in New Zealand - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Liquor Retailing in New Zealand Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Liquor Retailing industry?

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This report on Liquor Retailing in New Zealand:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Liquor Retailing in New Zealand market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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