Taking a seat: Rising household incomes have boosted demand and enticed new entrants

IBISWorld’s Furniture Retailing in New Zealand market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.


Industry Analysis & Industry Trends

The Furniture Retailing industry has faced a tough trading environment over the past five years, with revenue growth stifled by increasing competition. Within the industry, players typically compete on the basis of price and product range. External competition comes from a range of other operators that sell furniture as part of their operations, including department stores, auction web sites and online-only players. Despite rising competition, Industry revenue is expected to grow at an annualised 1.9% over the five years through 2017-18, to reach $780.0 million. This growth is anticipated to be supported by greater real household discretionary income, positive consumer sentiment and ongoing demand across the residential building construction market...

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What is the Furniture Retailing in New Zealand industry?

The industry is the mature phase of its life cycle. Over the 10 years through 2022-23, industry value added, which measures the industry's contribution to the overall economy is expected to increase at an annualised 0.3%. This represents an underperformance of the wider economy, which is forecast to grow at an annualised 2.8% over the same period. While this represents an underperformance by the industry during the period, the slower growth in value added is characteristic of an industry operating in maturity.

The industry's product market is well defined and largely saturated. Alt...

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New Zealand Special Report

Products & Brands

Major products in this industry
Lounge and dining room furniture
Bedroom furniture
Blinds and awnings
Outdoor and garden furniture
Other furniture
Examples of brands in this Industry
Furniture Zone
Big Save Furniture
Harvey Norman

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Major Markets

Globalisation & Trade

Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry

Major Companies

Operating Conditions

Capital Intensity

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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