Hard bargain: Shifts in consumer behaviour and spending patterns have constrained revenue

The Clothing Retailing industry has grown despite challenging conditions over the past five years. Industry firms have struggled with increasing price-based competition and a significant shift in consumer spending behaviour. Despite these trends, industry revenue has grown at an annualised 0.2% over the past five years, to total $2.5 billion. Positive consumer sentiment and rising household disposable incomes have supported revenue growth over the period. Industry revenue is anticipated to grow by 2.3% in the current year, fuelled by rising disposable incomes and positive consumer sentiment.Although the industry has achieved revenue growth over the past five years, retailers have had difficulty adjusting to shifts in consumer behaviour and spending patterns...read more.

Industry Statistics & Market Size
Revenue
$3bn
Annual Growth 14-19
0.2%
Forecast Growth 19-24
Profit
Employment
15,500
Businesses
2,240

Industry Threats & Opportunities

  • Retailers have had difficulty adjusting to shifts in consumer behaviour and spending patterns
  • The industry is subject to fierce competition from online stores, both domestic and foreign
  • Global fast fashion chains are anticipated to expand their presence in New Zealand
  • Industry Report - Industry Key Buyers Chapter

    The Clothing Retailing industry is characterised by low market share concentration, with the top four players accounting for less than 40% of revenue. The industry is highly fragmented and diverse, and consists of many small, independent retailers. The major players, Hallenstein Glasson Holdings and Kimbyr Investments, own and operate a large portfolio of brands, but both account for less than 10% of industry revenue. This demonstrates the industry's diversified nature, with retailers typically specialising in individual product segments, such as women's clothing, men's clothing or children's clothing. Other companies such as Country Road Group, Specialty Fashion Group and Cotton On Group account for almost 200 retail stores combined. Des...purchase to read more.

    Additional Insights for the Clothing Retailing Industry

    IBISWorld has determined the most important Key Success Factors for the Clothing Retailing are:

  • Ability to control stock on hand
  • Having a clear market position
  • Production of goods currently favoured by the market
  • IBISWorld analysts also discuss how external factors such as Real household disposable income and Consumer sentiment index in the Clothing Retailing industry impact industry performance..

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    What's in this report

    What is the Clothing Retailing in New Zealand Industry?

    Industry firms primarily retail clothing and clothing accessories. Clothing retailers typically purchase products from wholesalers or manufacturers, and sell these goods directly to consumers. The industry excludes department stores and online-only retailers.

    Industry Products
  • Men's clothing
  • Women's clothing
  • Children's and infants' clothing
  • Clothing accessories
  • Industry Activities
  • Glove, hosiery, hat and accessory retailing
  • Men's and women's clothing retailing
  • Infants' and children's clothing retailing
  • Foundation garment retailing
  • Fur and leather clothing retailing
  • Work clothing and uniform retailing
  • Sports clothing retailing
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Real household disposable income
  • Consumer sentiment index
  • Demand from department stores
  • Trade-weighted index

  • Current Performance
  • Consumer demand
  • Competition
  • Profit
  • Industry participation
  • Chart: Revenue Growth

  • Industry Outlook
  • Profit
  • Industry structure
  • Competition
  • Table: Clothing Retailing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Clothing Retailing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers in New Zealand

  • Key Selling Industries
  • Clothing and Footwear Wholesaling in New Zealand
  • Commercial Property Operators in New Zealand
  • Electricity Retailing in New Zealand
  • Wireless Telecommunications Carriers in New Zealand

  • Products & Services
  • Women's clothing
  • Men's clothing
  • Children's and infants' clothing
  • Clothing accessories
  • Chart: Clothing Retailing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 35 to 54
  • People aged 15 to 34
  • People aged 55 and over
  • Chart: Major Market Segmentation for the Clothing Retailing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Clothing Retailing

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Clothing Retailing Industry

  • Industry Globalization
    Hallenstein Glasson Holdings Limited, Kimbyr Investments Limited,
  • Table: Hallenstein Glasson Holdings Limited - financial performance
  • Table: Kimbyr Investments Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Clothing Retailing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Clothing Retailing Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Bricks-And-Mortar
  • A store that has a physical presence and location, as opposed to an online-only retailer that operates through a website.
  • Point Of Sale (Pos)
  • Technology that combines a cash register with a credit and debit card electronic payment system in one device.
  • Radio Frequency Identification (Rfid)
  • Microchips that help retailers to track products throughout the supply chain by releasing continuous signals.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Clothing Retailing in New Zealand market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Clothing Retailing in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Clothing Retailing in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Clothing Retailing in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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