A cut above: Increasing demand for premium services has driven industry revenue growth

The Hairdressing and Beauty Services industry provides a range of services, including haircutting, styling and colouring; nail and skincare services; hair removal; spray tanning; and other cosmetic beauty services. The industry has recorded strong growth over the past five years, benefiting from rising consumer demand for premium services. Hair salons and barber shops have increasingly provided more comprehensive services over the period, adding complementary services, such as relaxation facials and hot-towel razor shaves, to their offerings. Beauty therapists have also introduced new and innovative services over the past five years to cater for increasing demand for premium services...read more.

Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 14-19
4.6%
Forecast Growth 19-24
Profit
Employment
11,870
Businesses
4,700
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • The industry has benefited from rising demand for premium services over the past five years
  • Price competition has reduced profitability for players in the industry's low-price market segments
  • Haircut and salon chains are anticipated to continue dominating the industry's low-price market segments
  • Industry Report - Industry Key Buyers Chapter

    The Hairdressing and Beauty Services industry is characterised by low market share concentration, with no player accounting for more than 5% of revenue in the current year. The industry is highly fragmented and diverse, and is dominated by small, independent businesses. Barriers to entry are low, and therefore do not significantly prevent new players from setting up operations. Some larger chains do operate in the industry, such as Just Cuts, Rodney Wayne and Vivo Hair & Beauty. However, despite their strong presence across New Zealand, these franchise networks still only account for a small share of industry revenue. Furthermore, the varied nature of industry services makes it difficult for any one player to gain a sizeable share of the market...purchase to read more.

    Additional Insights for the Hairdressing and Beauty Services Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Hairdressing and Beauty Services Industry are

  • Proximity to key markets
  • Having a loyal customer base
  • Marketing of differentiated products
  • IBISWorld analysts also discuss how external factors such as Real household discretionary income and Female population aged between 15 and 45 in the Hairdressing and Beauty Services industry impact industry performance..

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    What's in this report

    What is the Hairdressing and Beauty Services in New Zealand Industry?

    Industry operators mainly provide hairdressing services or beauty services, such as nail care services, facials or make-up application.

    Industry Products
  • Hairdressing services
  • Nail-care services
  • Indoor tanning and spray tan services
  • Skincare services
  • Hair removal services
  • Barber shop services
  • Other services
  • Industry Activities
  • Hairdressing services
  • Beauty services
  • Barber shop operation
  • Nail care services
  • Make-up services
  • Tanning (solarium) services
  • Skin care services
  • Electrolysis and epilation services (i.e. hair removal)
  • Hair restoration services (except hair transplant services)
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Real household discretionary income
  • Female population aged between 15 and 45
  • Health consciousness
  • Consumer sentiment index

  • Current Performance
  • Opposing forces
  • Services and customers
  • Participation trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Competition and concentration
  • Demand trends
  • Participation and profit
  • Table: Hairdressing and Beauty Services Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Hairdressing and Beauty Services Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers in New Zealand

  • Key Selling Industries
  • Furniture and Floor Covering Wholesaling in New Zealand
  • Household Appliance Wholesaling in New Zealand
  • Pharmaceutical and Toiletry Goods Wholesaling in New Zealand
  • Wired Telecommunications Network Operation in New Zealand

  • Products & Services
  • Hairdressing services
  • Nail-care services
  • Hair removal services
  • Indoor tanning and spray tan services
  • Skincare services
  • Barber shop services
  • Other services
  • Chart: Hairdressing and Beauty Services Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 35 to 54
  • People aged 15 to 34
  • People aged 55 and over
  • Chart: Major Market Segmentation for the Hairdressing and Beauty Services Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Hairdressing and Beauty Services

  • Basis of Competition
  • Internal
  • External

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Hairdressing and Beauty Services Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Hairdressing and Beauty Services Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Hairdressing and Beauty Services Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Medi-Aesthetic Peel
  • A process by which an ointment or cream is applied to an area of skin to remove damaged skin, improving smoothness and evening out the skin tone.
  • Microdermabrasion
  • A cosmetic facial treatment that uses exfoliating crystals to remove dead skin cells and increase facial smoothness.
  • Rent-A-Chair
  • A business model under which hairdressers, stylists and barbers pay a fee or a portion of their income to rent a chair in an existing salon or barber shop.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Hairdressing and Beauty Services in New Zealand market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Hairdressing and Beauty Services in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Hairdressing and Beauty Services in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Hairdressing and Beauty Services in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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