In motion: Demand for feature film production from major overseas studios has driven growth

The Motion Picture and Video Production industry produces feature films, TV content, commercials and other videos for a range of markets, including film studios, TV stations, corporations and households. Despite the industry showing significant growth over the past five years, this growth has been highly volatile due the cyclical demand for domestically filmed content. Revenue derived from feature film production has grown significantly over the past five years, driven by rising demand from major overseas film studios. Demand for TV programs and commercials has also grown over the past five-year period, further contributing to the rise in industry revenue. Overall, industry revenue is expected to grow at a compound annual rate of 5.5% over the five years through 2017-18, to reach...read more.

Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 13-18
5.5%
Forecast Growth 18-23
Profit
Employment
6,460
Businesses
2,415
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • Production on high-budget overseas film projects has driven industry growth over the past five years
  • Demand for film production from major overseas studios has been the key driver of growth
  • The industry will benefit strongly from increased public funding for film grants
  • Industry Report - Industry Key Buyers Chapter

    The Motion Picture and Video Production industry is characterised by low market share concentration. The four largest players are estimated to account for less than 30% of revenue in 2017-18. Despite the existence of large production companies such as Weta Workshop and the Gibson Group, the industry is highly fragmented with a large number of small film producers. In New Zealand, crew members are generally self-employed contractors. When a film is produced, a company is formed for the production of that specific project and most of the staff are contracted for the duration of the project. Market share concentration has risen slightly over the past five years due to the industry's larger players securing contracts with major overseas studios for production on their projects...purchase to read more.

    Additional Insights for the Motion Picture and Video Production Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Motion Picture and Video Production Industry are

  • Access to quality personnel management
  • Having links with suppliers
  • Having a high prior success rate
  • IBISWorld analysts also discuss how external factors such as Government expenditure on recreation, culture and religion and Demand from post-production services and other motion picture and video activities in the Motion Picture and Video Production industry impact industry performance..

    shopping_cartPURCHASE OPTIONS

    What's in this report

    What is the Motion Picture and Video Production in New Zealand Industry?

    Companies in the industry produce motion pictures, videos, TV shows and commercials. A range of media is used to record and store these productions, including analogue and digital visual media such as film or video (including DVD and Blu-ray).

    Industry Products
  • Feature films
  • TV programs
  • Commercials
  • Industry Activities
  • Feature film and motion picture production
  • TV program production
  • TV commercial production
  • Video production
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Government expenditure on recreation, culture and religion
  • Demand from post-production services and other motion picture and video activities
  • Demand from television broadcasting
  • Demand from cinemas

  • Current Performance
  • Feature film production
  • Government funding
  • Industry structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Increasing film production
  • Government funding
  • New channels
  • Table: Motion Picture and Video Production Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Motion Picture and Video Production Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Advertising and Market Research Services in New Zealand
  • Cinemas in New Zealand
  • Television Broadcasting in New Zealand

  • Key Selling Industries
  • Electric Lighting and Other Electrical Equipment Manufacturing in New Zealand
  • Post-production Services and Other Motion Picture and Video Activities in New Zealand

  • Products & Services
  • Feature films
  • TV programs
  • Commercials
  • Other
  • Chart: Motion Picture and Video Production Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Film studios and distributors
  • TV broadcasters
  • Advertising agencies
  • Other
  • Chart: Major Market Segmentation for the Motion Picture and Video Production Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Motion Picture and Video Production

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Motion Picture and Video Production Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Motion Picture and Video Production Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Motion Picture and Video Production Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Extras
  • Performers in a film, television or stage production that appear in a nonspeaking capacity, usually in the background.
  • Performance Capture
  • A type of acting in which an actor wears markers or sensors on a skintight bodysuit or directly on the skin for cameras to record their activity.
  • Visual Effects
  • The processes by which imagery is created or manipulated outside the context of a live action shot.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Motion Picture and Video Production in New Zealand market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Motion Picture and Video Production in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Motion Picture and Video Production in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Motion Picture and Video Production in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

    Contact Us

    Want to speak to a representative? Call us.

    clear