Trouble in sight: Industry profits are forecast to fall as competition magnifies

Intensifying competitive forces have strongly influenced the Optometry and Optical Dispensing industry’s performance over the past five years. In particular, increasing online competition and the entry of new international players have changed the industry’s operating backdrop. Several industry operators have adopted new business models in response to these escalating competitive forces. Some operators have increasingly focused on luxury boutique-style practices with an emphasis on shopfronts, lighting and displays, which are designed to attract customers instore with exclusive designer and bespoke more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24

Industry Threats & Opportunities

  • Intensifying competitive pressures are changing the industry’s operating landscape
  • Intensifying competitive pressures have influenced the industry’s operating environment
  • An ageing population and rising prevalence of digital eyestrain will likely boost industry demand
  • Industry Report - Industry Key Buyers Chapter

    The Optometry and Optical Dispensing industry comprises integrated optical retail chains along with several non-integrated optical chains, independent retailers and small-scale optometry and orthoptic practices. For example, approximately 150 independently owned and operated optical retailers exist in the industry. Several optometrists operate in private practice, many of which are self-employed. However, this trend is slowly changing as optical dispensers increasingly employ optometrists or offer franchise agreements to provide both optometry and optical dispensing services.The industry displays low market share concentration, with the top four players expected to account for less than 40.0% of industry revenue in 2018-19. Thi...purchase to read more.

    Additional Insights for the Optometry and Optical Dispensing Industry

    IBISWorld has determined the most important Key Success Factors for the Optometry and Optical Dispensing are:

  • Effective product promotion
  • Proximity to key markets
  • Having a loyal customer base
  • IBISWorld analysts also discuss how external factors such as Real household disposable income and Demand from online shopping in the Optometry and Optical Dispensing industry impact industry performance..

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    What's in this report

    What is the Optometry and Optical Dispensing in New Zealand Industry?

    The industry includes registered optometrists, optical dispensers and orthoptists. Optometrists test eyesight, diagnose sight defects and prescribe or dispense spectacles and contact lenses. Optical dispensers dispense spectacles or contact lenses. Orthoptists diagnose and treat ocular muscle disorders. Online-only retailers are not included in the industry.

    Industry Products
  • Optometry services
  • Optical dispensing services
  • Orthoptic services
  • Industry Activities
  • Dispensing contact lenses
  • Eye testing (optometrist)
  • Optical dispensing
  • Optician services
  • Orthoptic services
  • Dispensing spectacles
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Real household disposable income
  • Demand from online shopping
  • Population aged 50 and older
  • Private health insurance membership

  • Current Performance
  • Demand drivers
  • Intensifying competitive pressures 
  • Profit and participation
  • Chart: Revenue Growth

  • Industry Outlook
  • Favourable demographics
  • Market positioning
  • A greater role in

    eye health

  • Table: Optometry and Optical Dispensing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Optometry and Optical Dispensing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Health Insurance in New Zealand
  • Consumers in New Zealand

  • Key Selling Industries
  • Pharmaceutical and Toiletry Goods Wholesaling in New Zealand
  • Pharmaceutical, Cosmetic and Toiletry Goods Retailing in New Zealand
  • Professional and Scientific Goods Wholesaling in New Zealand
  • Real Estate Services in New Zealand

  • Products & Services
  • Optical dispensing services
  • Optometry services
  • Orthoptic services
  • Chart: Optometry and Optical Dispensing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 35 to 64
  • People aged 65 and over
  • People aged 25 to 34
  • People aged 24 and under
  • Chart: Major Market Segmentation for the Optometry and Optical Dispensing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Optometry and Optical Dispensing

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Optometry and Optical Dispensing Industry

  • Industry Globalization
    Specsavers New Zealand Limited, Luxottica Retail New Zealand Limited,
  • Table: Specsavers New Zealand Limited - financial performance
  • Table: Luxottica Retail New Zealand Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Optometry and Optical Dispensing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Optometry and Optical Dispensing Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Dispensing Optician
  • Dispensing opticians interpret prescriptions written by optometrists for glasses or contact lenses. They then sell customers suitable frames and lens systems. They may also fit and assemble glasses.
  • Macular Degeneration
  • A disease of the retina resulting in loss of central vision.
  • Optometrists
  • Optometrists examine clients' eyes to diagnose vision problems and eye diseases.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Optometry and Optical Dispensing in New Zealand market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Optometry and Optical Dispensing in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Optometry and Optical Dispensing in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Optometry and Optical Dispensing in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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