Preschool Education in New Zealand - Market Research Report

Preschool Education industry trends (2014-2019)

poll Average industry growth 2014–2019: 4.3%

The Preschool Education industry provides preschool education services in kindergarten and playcentre settings. Many industry operators provide early childhood education (ECE) services for children between three and five years of age under the Ministry of Education's (Te Tahuhu o Te Matauranga) 20 Hours ECE scheme, which aims to reduce cost barriers to early childhood education. This scheme has fostered demand for industry services. However, the New Zealand tradition of sending preschoolers to their local kindergarten has continued to lose ground, as a growing number of working parents have been opting for all-day care combined with an educational component, as offered by rival licensed early childhood centres. The number of children enrolled in educ...
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Preschool Education industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Preschool Education industry is forecast to grow at a modest pace over the next five years. While continued government funding will assist the industry, revenue growth is anticipated to be restrained by intensifying external pressures as New Zealand's early childhood education sector continues to rapidly change. Rising maternal workforce participation rates and the associated increase in demand for formal childcare arrangements will be reflected in slowing growth in enrolment numbers for community-based kindergartens and playcentres. Working parents are projected to decide to send their children to rival early childhood education centres, which offer greater flexibility. In view of the industry's dramatically changing backdrop, revenue is project...
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Preschool Education industry statistics

  • attach_money Market Size: $1bn
  • business Number of Businesses: 3,209
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 28,562

Biggest companies in the Preschool Education industry

The Preschool Education in New Zealand industry has no companies with major market shares. Get the full report to find out why.

What is Preschool Education industry?

Industry Definition

Industry participants primarily provide accredited pre-primary school education. Preschool programs are educational in nature and designed to introduce children to ideas, attitudes and behaviour required in a school environment. The programs are usually directed at children between three and five years of age. Preschools that also provide child minding or day nursery services are not included in the industry.

Industry Products and Services

  • Public kindergartens
  • Playcentres
  • Private preschools and kindergartens
  • All Others

Industry Activities

  • Preschool centre operation
  • Kindergarten centre operation
  • Playcentre operation

Market research report - table of contents

Industry Definition

Industry participants primarily provide accredited pre-primary school education. Preschool programs are educational in nature and designed to introduce children to ideas, attitudes and behaviour required in a school environment. The programs are usually directed at children between three and five years of age. Preschools that also provide child minding or day nursery services are not included in the industry.

Main Activities

  • Preschool centre operation
  • Kindergarten centre operation
  • Playcentre operation

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Industry operators provide early childhood education (ECE) services. Licensed ECE operators can receive ECE funding from the Ministry of Education (Te Tah...
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Public funding for early childhood education
Real household discretionary income
Females in the labour force
Number of births

Current Performance

ECE changes and challenges
New players
 Chart: Revenue Growth

Industry Outlook

Changing industry base
 Table: Preschool Education in New Zealand - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Preschool Education in New Zealand - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

School Education in New Zealand






Key Selling Industries

Water Supply in New Zealand
Department Stores in New Zealand
Newspaper and Book Retailing in New Zealand
Dental Services in New Zealand
Electricity Retailing in New Zealand


Products & Services

In New Zealand, a range of facilities provide early childhood education (ECE). The term preschool loosely covers most forms of ECE programs for children u...
Three-year-old children
Children aged two years and under
Five-year-old children



Demand Determinants

Affordability plays a role in influencing demand for the preschool education services offered by the industry. The introduction of the 20 Hour ECE scheme ...
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Major Markets

Three-year-old children
Children aged two years and under
Five-year-old children




 Chart: Major Market Segmentation for the Preschool Education in New Zealand - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Preschool Education industry is characterised by its highly fragmented nature and many small-scale entities. The industry's low market concentration a...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Preschool Education in New Zealand - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Preschool Education in New Zealand - Market Research Report Industry

Industry Globalization

The Preschool Education in New Zealand industry has no major companies. Get the full report to find out why.

Capital Intensity

The Preschool Education industry has a low level of capital intensity, reflecting the nature of the services provided with teachers employed to educate an...
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 Chart: Level of Capital Intensity for the Preschool Education in New Zealand - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Preschool Education in New Zealand Industry

Industry Revenue (2007-2026)
Industry Gross Product (2007-2026)
Establishments (2007-2026)
Businesses (2007-2026)
Employment (2007-2026)
Exports (2007-2026)
Imports (2007-2026)
Wages (2007-2026)
Domestic Demand (2007-2026)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

EARLY CHILDHOOD EDUCATION (ECE)

KINDERGARTENS

KOHANGA REO

PLAYCENTRES

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

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This report on Preschool Education in New Zealand:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Preschool Education in New Zealand market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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