Charged: The rollout of the Ultra-Fast Broadband Initiative sparks industry demand

IBISWorld’s Electrical Services in New Zealand market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.


Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Annual Growth
2013 - 2018
Annual Growth
2018 - 2023

Industry Threats & Opportunities

  • Profitability supported by strong demand conditions and weak growth in total electrician registrations
  • Demand for electrical installation services is expected to decline due to weaker construction activity

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    Industry Analysis & Industry Trends

    The Electrical Services industry plays an integral role in New Zealand's economy, supplying installation and maintenance services to clients in the downstream construction, property and industrial markets. The industry's principal services include the installation, monitoring, maintenance and repair of electrical wiring, instrumentation and appliances in buildings, infrastructure and industrial equipment. Industry demand has been primarily driven by trends in downstream construction markets. However, technological advancements have also provided an important catalyst for industry expansion, opening up new markets and areas of skill specialisation for electrical contractors...

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    Industry Report - Industry SWOT Analysis Chapter

    The Electrical Services industry is in the mature stage of its life cycle. The industry's services are widely accepted and revenue growth has been driven by ongoing technological change based on improving efficiency. Demand for electrical services is heavily reliant on trends in total construction activity, and particularly residential building activity. The industry's long-term performance is also supported by technological advancements in home automation, renewable energy and telecommunications. In addition, the tightening of regulations governing the energy efficiency of buildings and industrial processes has provided additional stimulus for industry expansion over the past five years.


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    Additional Insights for the Electrical Services Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Electrical Services Industry are

  • Ability to expand and curtail operations rapidly in line with market demand
  • Having a good reputation
  • Ability to quickly adopt new technology
  • IBISWorld analysts also discuss how external factors such as Demand from residential building construction and Demand from non-residential building construction in the Electrical Services industry impact industry performance..

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    New Zealand Special Report

    Industry Products

    What is the Electrical Services in New Zealand Industry?

    The Electrical Services industry consists of contractors that install electrical wiring or fittings in buildings or other construction projects. Industry operators also engage in electrical work arising from the installation of appliances, and repair and maintenance of existing electrical equipment and fixtures.

    Industry Products
    Electrical circuitry installation
    Electrical circuitry upgrade and renovation
    Maintenance and repair
    Industry Activities
    Electric light installation
    Electric wiring installation
    Electrical installation work, including switchboards and circuit breakers
    Installation of television antennae or cables
    Installation of television satellite dishes
    Repair or maintenance of electrical wiring (except electricity transmission or distribution lines)
    Telecommunication cable or wire installation (except transmission lines)
    Traffic signal installation

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Demand from residential building construction
  • Demand from non-residential building construction
  • Demand from heavy and civil engineering construction
  • Population
  • Real household discretionary income
  • Total capital expenditure

  • Current Performance
  • Downstream building demand
  • Non-building services
  • Profit and competition
  • Chart: Revenue Growth

  • Industry Outlook
  • Construction trends
  • Participation
  • Profit and competition
  • Table: Electrical Services Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Electrical Services Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Mining in New Zealand
  • Construction in New Zealand
  • Telecommunications Goods Wholesaling in New Zealand
  • Household Appliance Wholesaling in New Zealand
  • Commercial Property Operators in New Zealand
  • Wired Telecommunications Network Operation in New Zealand

  • Key Selling Industries
  • Hardware Wholesaling in New Zealand
  • Heavy Machinery and Scaffolding Rental and Hiring in New Zealand

  • Products & Services
  • Electrical circuitry upgrade and renovation
  • Maintenance and repair
  • Electrical circuitry installation
  • Wholesaling
  • Chart: Electrical Services Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Residential builders and households
  • Non-residential builders, property developers and operators
  • Heavy industrial and engineering firms
  • Telecommunications
  • Chart: Major Market Segmentation for the Electrical Services Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Electrical Services

  • Basis of Competition
  • Internal competition
  • External Competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Electrical Services Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Electrical Services Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Electrical Services Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
  • An installed communications protocol system used in the automation of buildings. This includes the control of lighting systems, security, air conditioning and video-audio systems.
  • Facilities Management
  • The provision of multidisciplinary services in the maintenance of buildings and infrastructure. This can include electrical services, plumbing, HVAC and cleaning services.
  • Hvac
  • Heating, ventilation and air conditioning.
  • Information And Communications Technology (Ict)
  • ICT comprises the components that enable computing and communication. Electrical services involve the installation of cables, Wi-Fi and equipment to facilitate advancements in ICT.
  • Ultra-Fast Broadband
  • A government-sponsored program to roll out a fibre-to-the-home network covering 80% of the New Zealand population by 2022.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Electrical Services in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Electrical Services in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Electrical Services in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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