Makeover: Growing demand for niche products has encouraged the entry of new players

The Cosmetics and Toiletry Wholesaling industry distributes goods to downstream cosmetics and toiletry retailers. Products distributed include cosmetics, perfumes, toiletries, soaps and detergents. Wholesalers obtain products from domestic and foreign manufacturers and distribute them to retail outlets such as pharmacies, department stores, supermarkets and specialty cosmetics retailers. The industry has changed over the past five years, despite being in the mature phase of its life cycle. These changes reflect similar developments in the global beauty industry, as digital trends and social media platforms increasingly shift the definition of more.

Industry Statistics & Market Size
Annual Growth 13-18
Forecast Growth 18-23

Industry Threats & Opportunities

  • Industry revenue has increased, reflecting favourable social, economic and demographic trends
  • The increasing range of cosmetics and toiletries brought to market has stimulated industry demand
  • Upstream product development of organic and ethical products will drive consumer demand
  • Industry Report - Industry Investment Chapter

    The Cosmetics and Toiletry Wholesaling industry has low capital intensity, as is typical of most wholesale industries. In 2017-18, the industry is estimated to spend $8.89 on labour for every dollar spent on capital. Industry wholesalers increasingly depend on providing superior service as a means of distinguishing themselves from manufacturers or large retail giants, such as the supermarkets, which can better compete on price. Despite this, wages have fallen as a share of revenue over the past five years, as operators have increased their automation to achieve productivity and profitability improvements.Thus, over the past five years, there has been a growing reliance on various technology platforms that help to streamline distribution operations in the industry. For...purchase to read more.

    Additional Insights for the Cosmetics and Toiletry Wholesaling Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Cosmetics and Toiletry Wholesaling Industry are

  • Having links with suppliers
  • Access to niche markets
  • Having a clear market position
  • IBISWorld analysts also discuss how external factors such as Demand from supermarkets and grocery stores and Demand from department stores in the Cosmetics and Toiletry Wholesaling industry impact industry performance..

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    What's in this report

    What is the Cosmetics and Toiletry Wholesaling Industry?

    The industry wholesales toiletries and cosmetics, including perfume, soap and detergent. The products are obtained from upstream manufacturers and then distributed to various retail outlets, including pharmacies, department stores, supermarkets and cosmetics retailers.

    Industry Products
  • Hair-care products
  • Household-care products
  • Personal-care products
  • Oral hygiene products
  • Talcum powders and deodorants
  • Cosmetics, perfumes and fragrances
  • Industry Activities
  • Cosmetics wholesaling
  • Detergents wholesaling
  • Perfumes wholesaling
  • Toiletries wholesaling
  • Hair-care wholesaling
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from supermarkets and grocery stores
  • Demand from department stores
  • Demand from cosmetic and toiletry retailing
  • Demand from pharmacies
  • Real household discretionary income
  • Health consciousness

  • Current Performance
  • Product innovation
  • Profitability
  • Changing business models
  • Different distribution channels
  • Chart: Revenue Growth

  • Industry Outlook
  • Growth drivers
  • Restraints to growth
  • Table: Cosmetics and Toiletry Wholesaling Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Cosmetics and Toiletry Wholesaling Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Department Stores
  • Supermarkets and Grocery Stores
  • Pharmacies
  • Cosmetic and Toiletry Retailing

  • Key Selling Industries
  • Cosmetics, Perfume and Toiletries Manufacturing
  • Soap and Cleaning Compound Manufacturing

  • Products & Services
  • Cosmetics, perfumes and fragrances
  • Household-care products
  • Personal-care products
  • Hair-care products
  • Other
  • Oral hygiene products
  • Talcum powders and deodorants
  • Chart: Cosmetics and Toiletry Wholesaling Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Supermarkets and grocery stores
  • Department stores
  • Specialty retail stores
  • Pharmacies
  • Chart: Major Market Segmentation for the Cosmetics and Toiletry Wholesaling Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Depreciation and other expenses
  • Chart: Cost Structure Benchmarking – Sector vs Cosmetics and Toiletry Wholesaling

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Cosmetics and Toiletry Wholesaling Industry

  • Industry Globalization
    L'Oreal Australia Pty Limited, Unilever Australia (Holdings) Proprietary Limited,
  • Table: L'Oreal Australia Pty Limited - financial performance
  • Table: Unilever Australia (Holdings) Proprietary Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Cosmetics and Toiletry Wholesaling Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Cosmetics and Toiletry Wholesaling Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • Cosmetic products that contain biologically active ingredients and that claim to have medical benefits.
  • Nutricosmetics
  • Nutritional supplements that support the structure and function of the skin.
  • Wholesale Bypass
  • A trend whereby the wholesaler is bypassed, such as when retailers purchase directly from the manufacturer.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Cosmetics and Toiletry Wholesaling market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Cosmetics and Toiletry Wholesaling:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Cosmetics and Toiletry Wholesaling market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Cosmetics and Toiletry Wholesaling, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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