New views: Rising demand from international tourists drives industry revenue growth

The Scenic and Sightseeing Transport industry consists of operators that provide transport services in and around Australian tourism sites through a range of transport modes. The industry's main activities do not involve point-to-point transport. These services are provided by larger passenger transport industries, such as the Domestic Airlines industry, the Rail Passenger Transport industry, and the Long Distance Bus Transport industry. Maritime transport for sightseeing or recreational purposes, such as charter boat operation and same-day cruises, dominates the Scenic and Sightseeing Transport industry. Industry demand depends on the health of the domestic tourism sector. Few industry operators offer services that are notable enough to draw travellers to an area more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies

Industry Threats & Opportunities

  • Demand has grown strongly for coastal marine sightseeing services in popular locations
  • Declining fuel costs have boosted profit margins for many industry operators
  • Rising tourist numbers will offer industry players expansion opportunities over the next five years
  • Industry Report - Industry SWOT Analysis Chapter

    The Scenic and Sightseeing Transport industry is in the mature phase of its economic life cycle. Industry value added, which measures an industry's contribution to the wider economy, is projected to grow at an annualised 1.5% over the 10 years through 2023-24. This represents an underperformance relative to the wider economy, with GDP forecast to grow at an annualised 2.7% over the same period. This underperformance of the overall economy is indicative of a mature industry.Industry enterprise numbers have declined over the past five years. Larger firms, such as South Pacific Connections, have acquired other operators to increase their competitiveness and diversify the services that they offer to consumers. Som...purchase to read more.

    Additional Insights for the Scenic and Sightseeing Transport Industry

    IBISWorld has determined the most important Key Success Factors for the Scenic and Sightseeing Transport are:

  • Proximity to key markets
  • Having a good reputation
  • Ability to accommodate environmental requirements
  • IBISWorld analysts also discuss how external factors such as Trade-weighted index and International travel to Australia in the Scenic and Sightseeing Transport industry impact industry performance..

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    What's in this report

    What is the Scenic and Sightseeing Transport Industry?

    Companies in the industry primarily operate transportation equipment for scenic and sightseeing activities. This form of transport is distinguished from transit passenger services, as the emphasis is not on the efficiency or speed of the transport service but rather on providing recreation and entertainment. Industry services are usually provided in geographically specific areas and generally include tour commentary highlighting features of the scenery.

    Industry Products
  • Sightseeing bus and tramway transport
  • Harbour sightseeing
  • Scenic railway transport
  • Cable cars, chairlifts and other aerial transportation
  • Coastal marine sightseeing
  • Aeronautic transportation
  • Industry Activities
  • Harbour and other marine sightseeing transport
  • Charter boat operation
  • Sightseeing bus, coach or tramway transport
  • Scenic railway transport
  • Aeronautic transportation
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Trade-weighted index
  • International travel to Australia
  • International travel by Australians
  • Total tourist visitor nights
  • Real household discretionary income

  • Current Performance
  • Profit trends
  • Consolidation trends
  • Tourism trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Industry structure
  • Environmental concerns
  • Table: Scenic and Sightseeing Transport Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Scenic and Sightseeing Transport Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Travel Agency and Tour Arrangement Services
  • Consumers
  • International Consumers

  • Key Selling Industries
  • Boatbuilding and Repair Services
  • Motor Vehicle Parts and Accessories Manufacturing
  • Petroleum Product Wholesaling
  • Railway Equipment Manufacturing and Repair

  • Products & Services
  • Coastal marine sightseeing
  • Harbour sightseeing
  • Scenic railway transport
  • Sightseeing bus and tramway transport
  • Aeronautic transportation
  • Cable cars, chairlifts and other aerial transportation
  • Chart: Scenic and Sightseeing Transport Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Travellers aged over 55
  • Travellers aged under 35
  • Travellers aged between 35 and 55
  • Chart: Major Market Segmentation for the Scenic and Sightseeing Transport Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Depreciation
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Scenic and Sightseeing Transport

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Scenic and Sightseeing Transport Industry

  • Industry Globalization
    South Pacific Connections Pty Ltd,
  • Table: South Pacific Connections Pty Ltd - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Scenic and Sightseeing Transport Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Scenic and Sightseeing Transport Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Aeronautic Transportation
  • A range of transport modes, such as helicopters, light planes, hot air balloons and gliders.
  • Casa
  • The Civil Aviation Safety Authority.
  • Inbound Tourism
  • The act of a non-resident visiting Australia.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Scenic and Sightseeing Transport market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Scenic and Sightseeing Transport:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Scenic and Sightseeing Transport market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Scenic and Sightseeing Transport, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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