Overview

Earning learning: Technological progress has supported industry revenue growth

IBISWorld’s Online Education market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

REPORT SNAPSHOT

Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Revenue
$5bn
Annual Growth
2012 - 2017
8.7%
Annual Growth
2017 - 2022
Profit
Employment
14,665
Business
1,176

Industry Threats & Opportunities

  • Online courses have been identified as growth area, particularly for international students
  • Australian universities have worked to develop partnerships with successful MOOC providers
  • Larger operators will be well placed to spread expenses across a large number of students

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    Industry Analysis & Industry Trends

    The Online Education industry has excelled over the past five years. Technological advancements and faster internet have made the online education model an increasingly viable option for learning. With more individuals and businesses recognising the benefits of online education, student demand for online learning has soared.

    A trend towards upskilling has solidified with an increase in the national unemployment rate over the past five years. Higher unemployment has encouraged those out of work to retrain, while employees have chosen to upskill to protect themselves from redundancy. Online education provides greater flexibility and enables full-time workers to engage in further learning...

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    Industry Report - Starting a New Business Chapter

    The cost of establishing online course content and delivery can prevent providers from entering the industry. Although online education offers the potential to expand enrolments and achieve economies of scale in education delivery (not possible in traditional forms of education), the cost of creating quality courses can be expensive. Another major barrier to entry is government regulation. Education is highly regulated by all levels of government. At the school level, states retain a high degree of control over education provision. The majority of online services targeted to school children are provided by government bodies such as the Distance Education Centre of Victoria. Post-school education is again the responsibility of the state. How..

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    Additional Insights for the Online Education Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Online Education Industry are

  • Market research and understanding
  • Having a good reputation
  • Ability to contain costs
  • IBISWorld analysts also discuss how external factors such as Internet connections and Average weekly hours worked in the Online Education industry impact industry performance..

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    Industry Products

    What is the Online Education Industry?

    The industry includes institutions that deliver online education to students. To be considered an online provider, over 80% of the course or unit content offered must be delivered online. For example, students could be located off-campus for the duration of their enrolment and successfully complete a unit of study. Online education includes study at all levels of education.

    Industry Products
    Non-formal education
    Certificates and diplomas
    Undergraduate courses
    Postgraduate courses
    Online tutoring
    School education
    Industry Activities
    Online education provision

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Internet connections
  • Average weekly hours worked
  • Real household discretionary income
  • National unemployment rate

  • Current Performance
  • Government support
  • Reaching new markets
  • Massive Open Online Courses
  • Consumer demand
  • Industry structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Infrastructure improvements
  • Broadening the market
  • Massive Open Online Courses and blended learning
  • Government reform
  • Table: Online Education Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Online Education Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • State Government Administration
  • Industry Associations
  • Consumers

  • Key Selling Industries
  • Computer and Computer Peripheral Wholesaling
  • Computer and Software Retailing
  • Computer System Design Services
  • Internet Service Providers
  • Newspaper and Book Retailing
  • Postal and Courier Services

  • Products & Services
  • Undergraduate courses
  • Postgraduate courses
  • Certificates and diplomas
  • Non-formal education
  • Online tutoring
  • School education
  • Chart: Online Education Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 25 to 44
  • People aged 18 to 24
  • People aged 45 and over
  • People aged 17 and under
  • Chart: Major Market Segmentation for the Online Education Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Marketing
  • Depreciation
  • Rent
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Online Education

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Online Education Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Online Education Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Online Education Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Attrition Rate
  • The dropout rate of students undertaking online education courses.
  • Blended Learning
  • A combination of both online and traditional instruction.
  • Distance Education
  • Education delivered over a physical distance, as opposed to delivery within the traditional classroom. For example, delivery can be via the internet, printed materials, CD-ROMs, phone or e-mail.
  • Mooc
  • Massive Online Open Course
  • Oua
  • Open Universities Australia.
  • Unit
  • Also known as a subject, units are taken to gain credit toward completion of a course or program.
  • Vet
  • Vocational Education and Training.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Online Education:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Online Education market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Online Education, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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