Advanced learning: Technological progress has supported industry revenue growth

IBISWorld’s Online Education market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.


Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Annual Growth
2013 - 2018
Annual Growth
2018 - 2023

Industry Threats & Opportunities

  • Online courses have been identified as a growth area, particularly for international students
  • The number of online VET courses has surged over the past five years
  • The unemployment rate is expected to fall over the next five years, supressing demand

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    Industry Analysis & Industry Trends

    The Online Education industry has expanded over the past five years. Technological advancements and wider internet access have made the online education model an increasingly viable option for learning and career advancement. Student demand for online learning has soared as more individuals and businesses recognise the benefits of online education. Industry revenue is expected to rise at an annualised 2.4% over the five years through 2017-18, to reach $3.3 billion. This result includes anticipated growth of 0.1% in the current year.

    A rise in the national unemployment rate has further strengthened the trend towards upskilling over the past five years...

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    Industry Report - Industry Locations Chapter

    Online learning essentially removes geographical limits to service provision. Business locations in the industry tend to be correlated with internet connectivity, population distribution and economic activity. As a result, New South Wales, Victoria and Queensland are estimated to account for 78.7% of online education providers. Online education is provided by established tertiary education providers, many of which are also located in these states.

    Students can participate in online education courses from anywhere in Australia, given that they have access to a computer with an internet connection. Many students in remote areas that would otherwise be unable to engage with bricks and mortar institutions are able to access digital education. The..

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    Additional Insights for the Online Education Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Online Education Industry are

  • Market research and understanding
  • Having a good reputation
  • Ability to contain costs
  • IBISWorld analysts also discuss how external factors such as Internet connections and Average weekly hours worked in the Online Education industry impact industry performance..

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    Industry Products

    What is the Online Education Industry?

    The industry includes institutions that deliver online education to students. To be considered an online provider, over 80% of the course or unit content offered must be delivered online. For example, students could be located off-campus for the duration of their enrolment and successfully complete a unit of study. Online education includes study at all levels of education.

    Industry Products
    Non-formal education
    Certificates and diplomas
    Undergraduate courses
    Postgraduate courses
    Online tutoring
    School education
    Industry Activities
    Online education provision

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Internet connections
  • Average weekly hours worked
  • Real household discretionary income
  • National unemployment rate

  • Current Performance
  • Government support
  • Reaching new markets
  • Massive Open

    Online Courses

  • Industry structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Broadening

    the market

  • Massive Open

    Online Courses and blended learning

  • Government reform
  • Table: Online Education Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Online Education Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • State Government Administration
  • Industry Associations
  • Consumers

  • Key Selling Industries
  • Computer and Computer Peripheral Wholesaling
  • Computer and Software Retailing
  • Computer System Design Services
  • Internet Service Providers
  • Newspaper and Book Retailing
  • Postal and Courier Services

  • Products & Services
  • Undergraduate courses
  • Postgraduate courses
  • Certificates and diplomas
  • Non-formal education
  • Online tutoring
  • School education
  • Chart: Online Education Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 18 to 24
  • People aged 25 to 44
  • People aged 45 and over
  • People aged 17 and under
  • Chart: Major Market Segmentation for the Online Education Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Online Education

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Online Education Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Online Education Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Online Education Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Attrition Rate
  • The dropout rate of students undertaking online education courses.
  • Blended Learning
  • A combination of both online and traditional instruction.
  • Distance Education
  • Education delivered over a physical distance, as opposed to delivery within the traditional classroom. For example, delivery can be via the internet, printed materials, CD-ROMs, phone or e-mail.
  • Mooc
  • Massive Online Open Course
  • Oua
  • Open Universities Australia.
  • Unit
  • Also known as a subject, units are taken to gain credit toward completion of a course or program.
  • Vet
  • Vocational Education and Training.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Online Education:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Online Education market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Online Education, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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