Disenfranchised: Negative consumer sentiment has constrained spending at franchised stores

The Franchising market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.


Market Share of Companies
Industry Statistics & Market Size
Annual Growth
2012 - 2017
Annual Growth
2017 - 2022

Industry Analysis & Industry Trends

The Franchising industry has exhibited steady growth over the past five years. Industry performance declined in 2011-12 due to a slowdown across the domestic market and uncertainty regarding the economy's stability. However, a recovery in economic conditions over the remainder of the five years through 2016-17 returned the industry to growth and enabled operators to recover earlier losses. As a result, revenue for the Franchising industry is projected grow by an annualised 3.4% over the five years through 2016-17. Trends in real household disposable income, average weekly hours worked and the target cash rate have also affected the industry's performance. Industry revenue is expected to post steady growth over the current year, rising by 2.6% to reach $178.0 billion...

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Industry Report - Industry Products Chapter

The Franchising industry has undergone a period of transformation over the past five years. Growth opportunities and consumer demand have driven an influx of new services and significantly altered the relative share of revenue generated by each product segment.

Retail trade

The retail trade segment includes stores that sell a range of products, including books, furniture and sports equipment. Key examples include, Collins Booksellers, Snooze and SportsCo. Over the past five years, trading conditions across the segment have been influenced by the overall health of the Australian economy, fluctuations in disposable income and consumer sentiment, retail spending patterns, and interest rate changes. Des..

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Industry Products

What is the Franchising Industry?

Franchising is a method of growing a business in which a franchise owner (franchisee) is granted, for a fee, the right to offer, sell or distribute goods or services under a business system determined by the business founder (franchisor). The franchisor supports the franchised business group by providing leadership, guidance, training and assistance in return for ongoing service fees.

Industry Products
Retail trade
Accommodation and food services
Administration and support services
Personal services
Other franchised products and services
Industry Activities
Franchised non-food retailing
Franchised food retailing
Franchised administration and support services
Franchised rental and hire services
Franchised education and training services
Franchised finance and insurance services
Franchised construction and trade services
Franchised healthcare and social services
Franchised information media and telecommunication services

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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