Credit Card Issuance in Australia - Market Research Report

Credit Card Issuance industry trends (2014-2019)

poll Average industry growth 2014–2019: -0.2%

The Credit Card Issuance industry has declined slightly over the past five years, largely due to a decrease in the number of credit card accounts that accrue interest. Banks and lenders have focused on attracting younger and lower income consumers over the past five years to prevent further declines. Credit card transactions have increased over the past five years, but the ratio of credit card debt to discretionary income has fallen and more households have deleveraged their financial position with respect to credit cards. Historically low interest rates have caused residential property prices to boom, further fuelling the industry's decline. Credit card interest rates have largely remained unchanged over the past five years despite cash-rate cuts....
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Credit Card Issuance industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Credit Card Issuance industry is forecast to grow over the next five years as improving economic conditions increase credit card use. Online retailing is projected to grow robustly over the next five years, which is also likely benefit industry operators. However, debit cards and pay later services are likely to capture most of this increase in online shopping spending. Industry revenue is forecast to grow at an annualised X.X% over the five years through XXX-XX, to $X.X billion. Industry employment is projected to increase over the period as the number of establishments and credit card accounts increases. Customer satisfaction is likely to remain a key point of competition over the next five years and this will likely boost industry staff number...
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Credit Card Issuance industry statistics

  • attach_money Market Size: $10bn
  • business Number of Businesses: 5,713
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 9,369

Biggest companies in the Credit Card Issuance industry

The companies holding the largest market share in the Credit Card Issuance in Australia industry include Commonwealth Bank of Australia, Westpac Banking Corporation, Australia and New Zealand Banking Group Limited, National Australia Bank Limited and Citigroup Pty Limited.

  • pie_chart Commonwealth Bank of Australia Market Share: x.x%
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  • pie_chart Westpac Banking Corporation Market Share: x.x%
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  • pie_chart Australia and New Zealand Banking Group Limited Market Share: x.x%
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  • pie_chart National Australia Bank Limited Market Share: x.x%
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  • pie_chart Citigroup Pty Limited Market Share: x.x%
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What is Credit Card Issuance industry?

Industry Definition

The industry issues credit and charge cards to businesses and consumers. These cards provide users with a line of credit to use for purchases or cash advances. Credit card balances roll over month to month and can be repaid in full or by instalment. Charge card balances must be paid in full each month. The cards are issued by financial institutions rather than directly by Visa or MasterCard, which only provide the transaction processing networks.

Industry Products and Services

  • Balance transfer cards
  • Rewards cards
  • Low-interest cards
  • Low or no annual fee cards
  • Platinum and gold cards
  • Business cards

Industry Activities

  • Providing credit via a credit card
  • Providing credit via a charge card

Market research report - table of contents

Industry Definition

The industry issues credit and charge cards to businesses and consumers. These cards provide users with a line of credit to use for purchases or cash advances. Credit card balances roll over month to month and can be repaid in full or by instalment. Charge card balances must be paid in full each month. The cards are issued by financial institutions rather than directly by Visa or MasterCard, which only provide the transaction processing networks.

Main Activities

  • Providing credit via a credit card
  • Providing credit via a charge card

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

A portion of household consumption expenditure is typically funded through debt, even if incomes rise. As household consumption expenditure rises, the amo...
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Household consumption expenditure
Consumer sentiment index
High income earners
National unemployment rate

Current Performance

Contactless payment
Profitability and other trends
 Chart: Revenue Growth

Industry Outlook

Rising competition
Continued new technologies
 Table: Credit Card Issuance in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Credit Card Issuance in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Consumers in Australia






Key Selling Industries

Building Societies in Australia
Credit Unions in Australia
Debt Collection in Australia
Credit Agencies in Australia
National and Regional Commercial Banks in Australia
Foreign Banks in Australia

Products & Services

Credit card issuers provide debt finance for purchases. Funds-transfer facilitators, such as Visa, MasterCard and American Express, provide the payment sy...
Consumers aged 35 to 54
Businesses




Demand Determinants

The main demand determinant for the industry is household consumption expenditure, which is primarily driven by consumers' propensity to save and by consu...
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Major Markets

Consumers aged 35 to 54
Businesses





 Chart: Major Market Segmentation for the Credit Card Issuance in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Credit Card Issuance industry has high market share concentration, with the four largest players accounting for an estimated 73.3% of industry revenue...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Credit Card Issuance in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Credit Card Issuance in Australia - Market Research Report Industry

Industry Globalization

The Commonwealth Bank of Australia (CBA) is an ASX-listed financial institution that provides a full range of financial products and services, including r...
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Commonwealth Bank

 Table: Commonwealth Bank - financial performance

Westpac

 Table: Westpac - financial performance

ANZ Banking Group

 Table: ANZ Banking Group - financial performance

NAB

 Table: NAB - financial performance

Citi

 Table: Citi - financial performance

Capital Intensity

The Credit Card Issuance industry is characterised by low capital intensity. For every dollar paid as wages, an estimated $0.10 is spent on capital invest...
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 Chart: Level of Capital Intensity for the Credit Card Issuance in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Credit Card Issuance in Australia Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

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This report on Credit Card Issuance in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Credit Card Issuance in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
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