Boiling over: Competition from online-only retailers has hurt industry demand

IBISWorld’s Domestic Appliance Retailing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.


Industry Analysis & Industry Trends

Changes to the retail landscape and mounting competition from internal and external operators have created a tough trading environment for operators in the Domestic Appliance Retailing industry over the past five years. Despite continued advances in product design and technology, industry revenue growth has been limited by strong price-based competition, progressive declines in the average price of some domestic appliance categories, and weak consumer sentiment. Real household discretionary income and household composition have also affected the industry's trading conditions over the period. Overall, industry revenue is expected to grow by an annualised 2.4% over the five years through 2016-17, to reach $13.8 billion.

Industry revenue is expected to fall by 0.7%...

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Industry Report - Industry Locations Chapter

The geographic spread of the industry is closely correlated with population distribution and general economic activity. Domestic appliance retailers tend to be located in areas that are densely populated to capture a higher level of foot traffic. Consequently, the majority of domestic appliance retailers are located in New South Wales, Victoria and Queensland. The dominance of industry enterprises in these states is primarily linked to their share of the national population. In essence, stores benefit from being located within cities and regional towns to maximise their consumer exposure and ability to influence impulse buyers. The eastern seaboard states account for a combined 79.3% of domestic appliance stores and an estimated 77.1% of the population.


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Industry Products

What is the Domestic Appliance Retailing Industry?

Operators in the industry retail a range of domestic appliances including TVs, barbecues, refrigerators, microwaves, washing machines and vacuum cleaners. These products are purchased from manufacturers and wholesalers for resale to consumers at retail stores. The industry includes online sales by bricks-and-mortar retailers, but excludes department stores and online-only retailers.

Industry Products
Domestic whitegoods
Other household appliances
Audio goods
Media players and recorders
Mobile phones and telephone handsets
Other goods
Industry Activities
Heating and cooling equipment retailing
Domestic household appliance retailing
Audiovisual equipment retailing
Mobile phone and telephone retailing

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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