Passenger Car Rental and Hiring in Australia - Market Research Report

Passenger Car Rental and Hiring industry trends (2014-2019)

poll Average industry growth 2014–2019: 4.0%

The Passenger Car Rental and Hiring industry has grown over the past five years. International and domestic travellers represent a major market for industry operators. A weak Australian dollar over the period has encouraged international travel to Australia, as the country has become cheaper compared with other travel destinations. As a result, international tourism to Australia has increased significantly over the period. Furthermore, the weaker Australian dollar has made international travel more expensive for Australians, encouraging domestic tourism. Consequently, industry revenue is expected to increase at an annualised 4.0% over the five years through 2018-19, to $3.4 billion. This includes anticipated growth of 1.7% in the current year, as int...
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Passenger Car Rental and Hiring industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Passenger Car Rental and Hiring industry is forecast to continue growing over the next five years. International travel to Australia is anticipated to continue increasing, supporting industry growth. However, the increasing popularity of low-price car sharing networks is anticipated to limit revenue growth, as many short-term tourists will likely substitute traditional rental cars in favour of shared cars. Overall, industry revenue is forecast to rise at an annualised X.X% over the five years through XXX-XX, to $X.X billion. Participation and profit The number of industry establishments is forecast to grow at a slower rate than industry revenue over the next five years, indicating that existing firms will be able to generate greater revenue per...
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Passenger Car Rental and Hiring industry statistics

  • attach_money Market Size: $3bn
  • business Number of Businesses: 2,694
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 9,844

Biggest companies in the Passenger Car Rental and Hiring industry

The companies holding the largest market share in the Passenger Car Rental and Hiring in Australia industry include Hertz Investment (Holdings) Pty Limited, Avis Management Pty Limited and Europcar Holding Pty Ltd.

  • pie_chart Hertz Investment (Holdings) Pty Limited Market Share: x.x%
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  • pie_chart Avis Management Pty Limited Market Share: x.x%
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  • pie_chart Europcar Holding Pty Ltd Market Share: x.x%
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What is Passenger Car Rental and Hiring industry?

Industry Definition

Industry firms lease, hire or rent out passenger cars without drivers. Passenger cars include sedans, hatchbacks, station wagons, SUVs and minibuses. Novated leasing is not included in the industry.

Industry Products and Services

  • Short-term car rental
  • Long-term car rental
  • Operating vehicle leasing
  • Other industry services
  • All Others

Industry Activities

  • Leasing, hiring or renting out cars
  • Minibus rental
  • Car sharing network operation

Market research report - table of contents

Industry Definition

Industry firms lease, hire or rent out passenger cars without drivers. Passenger cars include sedans, hatchbacks, station wagons, SUVs and minibuses. Novated leasing is not included in the industry.

Main Activities

  • Leasing, hiring or renting out cars
  • Minibus rental
  • Car sharing network operation

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

The business confidence index measures the optimism of Australian businesses regarding their economic outlook. Industry firms tend to receive more work wh...
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Business confidence index
Air passenger movements through capital city airports
Consumer sentiment index
International travel to Australia

Current Performance

Vehicle affordability
Tourism trends
Aggregator websites
 Chart: Revenue Growth

Industry Outlook

Vehicle affordability
Tourism trends
Aggregator websites
 Table: Passenger Car Rental and Hiring in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Passenger Car Rental and Hiring in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Tourism in Australia
Consumers





Key Selling Industries

Motor Vehicle Manufacturing in Australia
Motor Vehicle Wholesaling in Australia
Motor Vehicle Dealers in Australia
Fuel Retailing in Australia
Motor Vehicle Electrical Services in Australia
Motor Vehicle Body, Paint and Interior Repair in Australia
Motor Vehicle Engine and Parts Repair and Maintenance in Australia
General Insurance in Australia

Products & Services

The Passenger Car Rental and Hiring industry is divided into three segments: vehicle rentals, operating leases and other industry services. The industry's...
Small- to medium-size enterprises
Large corporations
Government
International tourists


Demand Determinants

Demand determinants vary among different industry segments. Car rental is generally influenced by airport traffic and the volume of international travelle...
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Major Markets

Small- to medium-size enterprises
Large corporations
Government
International tourists



 Chart: Major Market Segmentation for the Passenger Car Rental and Hiring in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Passenger Car Rental and Hiring industry exhibits low market share concentration. The four largest players are expected to account for less than 40% o...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Passenger Car Rental and Hiring in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Passenger Car Rental and Hiring in Australia - Market Research Report Industry

Industry Globalization

Hertz Investment (Holdings) Pty Limited, trading as Hertz, is a wholly owned subsidiary of US-based Hertz Global Holdings Inc. Hertz generates most of its...
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Hertz

 Table: Hertz - financial performance

Avis Australia

 Table: Avis Australia - financial performance

Europcar

 Table: Europcar - financial performance

Capital Intensity

The Passenger Car Rental and Hiring industry exhibits high capital intensity. For every dollar paid as wages, operators are expected to spend $1.58 on cap...
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 Chart: Level of Capital Intensity for the Passenger Car Rental and Hiring in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Passenger Car Rental and Hiring in Australia Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Passenger Car Rental and Hiring industry?

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This report on Passenger Car Rental and Hiring in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Passenger Car Rental and Hiring in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Passenger Car Rental and Hiring in Australia, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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