Overview

Kept waiting: A higher unemployment rate has caused revenue to fall over the past five years

IBISWorld’s Brothel Keeping and Sex Worker Services market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

REPORT SNAPSHOT

Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Revenue
$182m
Annual Growth
2011 - 2016
-2.0%
Annual Growth
2016 - 2021
Profit
Employment
2,028
Business
309

Industry Analysis & Industry Trends

Although sexual services have historically proven resistant to economic slowdowns, the Brothel Keeping and Sex Worker Services industry has performed poorly in the past five years. Many sex workers have loyal clients that abandon other discretionary spending before reducing their spending on sexual services. However, as national unemployment has increased over most of the past five years, industry revenue has declined. Reduced demand has contributed to industry revenue falling at an estimated 2.0% annualised over the five years through 2015-16. The industry’s heavily regulated nature, combined with increasing external competition over the period, has pushed demand and revenue lower...

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Industry Report - Industry Locations Chapter

New South Wales, Queensland and Victoria account for the majority of all businesses in the industry at an estimated 89.3% in 2015-16, with Victoria holding the highest proportion. Combined, these three states are projected to make up for 86.7% of industry revenue for the year. Regulatory discretion heavily affects these figures. Tasmania and South Australia have criminalised the establishment of brothels, meaning that any activity in the state occurs through escort agencies or on a private basis. In Queensland, brothels have a high regulatory burden and private sex work has been criminalised. As a result, the state's industry has suffered over the past five years as activities increasingly rely on online and personal avenues of communication and advertisement.

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Industry Products

What is the Brothel Keeping and Sex Worker Services Industry?

The industry comprises companies that mainly operate brothels, and provide escort and sex worker services. The report analyses brothel activity and legal transactions for actual sexual services. The industry does not include stripping, erotic dancing, adult internet services (such as dating or pornography), telephone sex chat lines, making and retailing adult video entertainment, or manufacturing and retailing sexual aids.

Industry Products
Brothel sexual services
Escort services
Other sexual services
Hospitality and entertainment services
Industry Activities
Brothel operation
Sexual services
Escort services
Erotic massage services

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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