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The Ceramic Product Manufacturing market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.


Industry Analysis & Industry Trends

For decades, the Ceramic Product Manufacturing industry has struggled to maintain market share against lower cost substitutes, such as glass, PVC and concrete products, and rising import penetration. Consistent declines in the number of enterprises and establishments over the past decade has demonstrated the industry's deteriorating performance. Main industry products include ceramic sanitary ware and bathroom fittings, wall and floor tiles, refractory products and crockery. Due the nature of the industry's output, performance heavily depends on demand from building construction, demand from iron smelting and steel manufacturing, and household discretionary income. Any changes in these markets can severely enhance or disrupt revenue streams...

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Industry Report - Industry Key Buyers Chapter

The industry has a low level of ownership concentration of, with the major players accounting for less than 40% of revenue. Concentration has fallen in recent years, with the exit of GWA Group Limited, the former dominant player, from local bathroom and sanitary ceramic product manufacturing. None of the leading firms operate across the entire industry, although several hold a dominant position in specific industry segments, such as refractories (Shinagawa Refractories Australasia), ceramic floor and wall tiles (National Ceramics Industries Australia) and terracotta roof tiles (CSR and Boral).

The industry is characterised by many small-scale businesses in the art pottery segment, and few high-technology ceramic product developers and specialist refractory manufacturers. Mos..

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Industry Products

What is the Ceramic Product Manufacturing Industry?

Industry firms manufacture a range of ceramic products, mainly for building or industrial applications. This includes shaping and kiln firing clay-based, non-metallic minerals to produce ceramic sanitary ware products; ceramic tiles and pipes; refractory products; clay, porcelain and vitreous china.

Industry Products
Sanitary ware, bathroom and plumbing fittings
Refractory products
Crockery and tableware
Ceramic roof, floor and wall tiles and other construction goods
Other ceramics
Industry Activities
Vitreous china, porcelain and earthenware crockery and vases
Ceramic bathroom fixtures and fittings
Ornamental ceramics (excluding tiles, but including flowerpots)
Porcelain insulators and other goods
Refractory product (e.g. bricks, blocks, crucibles)
Refractory cements and mortar
Foundry accessories (e.g. gauntlets and ladles)
Ceramic wall or floor tiles
Terracotta ridge caps, roof tiles and construction goods
Stoneware and earthenware pipes or fittings

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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