Household Appliance Manufacturing in Australia - Market Research Report

error_outline Covid-19 Impact Update - Household Appliance Manufacturing in Australia
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Many industries in this subdivision rely heavily on components manufactured in Asian economies.
• The closure of factories in China's Hubei province has already reduced the supply of electrical components, disrupting multiple supply chains in this subdivision.
• A reduction in the price of oil is expected to exert downward pressure on operating costs.

Household Appliance Manufacturing industry trends (2014-2019)

poll Average industry growth 2014–2019: -3.3%

The Household Appliance Manufacturing industry has struggled to compete in an increasingly import-dominated market over the past five years. Strong price-based competition from low-cost producers across Asia, coupled with mixed domestic demand, has negatively affected the industry's performance. Overall, revenue is expected to decline at an annualised 1.1% over the five years through 2019-20, to $1.9 billion. This trend has forced several enterprises to leave the industry, with Electrolux ceasing local refrigeration manufacturing in April 2016. Declining industry revenue has been accompanied by lower profit margins over the past five years. Overseas manufacturing has become more attractive, with many of the remaining local manufacturers moving opera...
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Household Appliance Manufacturing industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Household Appliance Manufacturing industry's revenue is projected to continue declining over the next five years, as industry conditions remain difficult and volumes fall further. Profit margins are also projected to decline, as import competition continues to dominate the local market. Industry firms will find it difficult to compete with low-priced imports, as overseas producers benefit from lower wages and operating costs. Although demand from key downstream markets, such as household appliance retailers, is forecast to improve, the dominance of internationally manufactured goods will limit the benefits for the industry. Major players are projected to continue offshoring manufacturing and component sourcing over the next five years, while inc...
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Household Appliance Manufacturing industry statistics

  • business Number of Businesses: 351
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 3,700

Biggest companies in the Household Appliance Manufacturing industry

The companies holding the largest market share in the Household Appliance Manufacturing in Australia industry include Rheem Australia Pty Limited and Electrolux Home Products Pty Limited.

  • pie_chart Rheem Australia Pty Limited Market Share: x.x%
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  • pie_chart Electrolux Home Products Pty Limited Market Share: x.x%
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What is Household Appliance Manufacturing industry?

Industry Definition

Industry firms primarily manufacture seamless or welded steel pipes and tubes, or ferrous metal pipe and tube fittings. Firms that mainly use cast or forged iron and steel are excluded from the industry.

Industry Products and Services

  • Small-diameter welded pipes and tubes
  • Large-diameter welded pipes and tubes
  • Seamless pipes and tubes
  • Stainless steel pipes and tubes
  • Pipe fittings and other products

Industry Activities

  • Cold drawn steel pipe and tube manufacturing
  • Galvanised welded and seamless steel pipe and tube manufacturing
  • Ferrous metal fitting, valve and part manufacturing (except cast or forged iron and steel)
  • Hot rolling pipe and tube manufacturing

Market research report - table of contents

Industry Definition

Industry firms manufacture household whitegoods and domestic appliances. Whitegoods include household refrigerators, freezers, ovens, stoves, range hoods, dishwashers, washing machines, clothes dryers, microwave ovens, barbecues and food waste disposal units. Other domestic appliances include household air conditioners, heaters, electric blankets, fans, electric toothbrushes, hot-water systems, sewing machines, kettles, toasters and vacuum heaters.

Main Activities

  • Domestic refrigerator and freezer manufacturing
  • Washing machine and clothes dryer manufacturing
  • Stove, oven, microwave oven and range hood manufacturing
  • Dishwasher, food waste disposal unit and barbecue manufacturing
  • Household heater, space heater and air conditioner manufacturing
  • Kettle, toaster, fan and hair dryer manufacturing
  • Electric blanket and electric toothbrush manufacturing
  • Sewing machine manufacturing
  • Vacuum cleaner manufacturing
  • Other domestic appliance and whitegoods manufacturing

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Domestically produced household appliances compete directly with imported appliances. The value of foreign goods has increased strongly over the past five...
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Value of merchandise trade imports
Trade-weighted index
Consumer sentiment index
Household consumption expenditure

Current Performance

Enterprises and profit fall
Import competition intensifies
 Chart: Revenue Growth

Industry Outlook

Structural manufacturing change
Future retail strength
 Table: Household Appliance Manufacturing in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Household Appliance Manufacturing in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

House Construction in Australia
Multi-Unit Apartment and Townhouse Construction in Australia
Household Appliance Wholesaling in Australia
Domestic Appliance Retailing in Australia



Key Selling Industries

Plastic Bottle Manufacturing in Australia
Plastic Pipe and Plastic Packaging Material Manufacturing in Australia
Steel Pipe and Tube Manufacturing in Australia
Copper, Silver, Lead and Zinc Smelting and Refining in Australia
Gold and Other Non-Ferrous Metal Processing in Australia
Structural Steel Fabricating in Australia
Aluminium Door and Window Manufacturing in Australia

Products & Services

Due to Electrolux exiting refrigeration manufacturing in April 2016, the types of products manufactured in the industry have changed significantly over th...
Wholesalers
Trade service providers
Consumers
Export markets


Demand Determinants

The Household Appliance Manufacturing industry is price-competitive, particularly among major brands. Whitegoods tend to be less price-competitive and mor...
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Major Markets

Wholesalers
Trade service providers
Consumers
Export markets



 Chart: Major Market Segmentation for the Household Appliance Manufacturing in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

Concentration in the Household Appliance Manufacturing industry is low, with the four largest companies projected to account for less than 30% of industry...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Household Appliance Manufacturing in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Household Appliance Manufacturing in Australia - Market Research Report Industry

Industry Globalization

Rheem Australia Pty Limited (Rheem) is part of RAPL Group Holdings Pty Ltd, a subsidiary of Japanese company Paloma Co Ltd, a manufacturer and retailer of...
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Rheem

 Table: Rheem - financial performance

Electrolux Home Products

 Table: Electrolux Home Products - financial performance

Capital Intensity

The Household Appliance Manufacturing industry is characterised by a low level of capital intensity. For each dollar required for labour inputs in the cur...
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 Chart: Level of Capital Intensity for the Household Appliance Manufacturing in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Household Appliance Manufacturing in Australia Industry

Industry Revenue (2007-2026)
Industry Gross Product (2007-2026)
Establishments (2007-2026)
Businesses (2007-2026)
Employment (2007-2026)
Exports (2007-2026)
Imports (2007-2026)
Wages (2007-2026)
Domestic Demand (2007-2026)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

SMALL APPLIANCE

SPACE HEATER

WHITEGOODS

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Household Appliance Manufacturing industry?

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This report on Household Appliance Manufacturing in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Household Appliance Manufacturing in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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