Well prepared: Steady demand for pet food has supported industry revenue growth

IBISWorld’s Prepared Animal and Bird Feed Manufacturing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.


Industry Analysis & Industry Trends

The Prepared Animal and Bird Feed Manufacturing industry has grown modestly over the past five years. Rising spending on pets and growing global demand for meat - which has boosted global livestock production and subsequently, demand for stockfeed - have contributed to the industry's growth. Industry revenue is projected to grow at an annualised 1.4% over the five years through 2015-16, to reach $4.0 billion. This growth is slightly overstated due to a 6.4% revenue decline in the base year of 2010-11. Revenue growth of 2.8% is anticipated in 2015-16, with persisting El Nino conditions for the majority of the year increasing stockfeed demand and contributing to revenue growth.

The industry has two major product segments: stockfeed and pet food...

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Industry Report - Industry Investment Chapter

The Prepared Animal and Bird Feed Manufacturing industry is highly capital-intensive. For every dollar spent on labour, the average producer spends an estimated $0.39 on capital expenses. The actual level of capital intensity varies for each producer, according to their size. Small- to medium-sized facilities have a lower capital intensity than large producers. This is because smaller producers lack the resources to invest in expensive technology and equipment and have to employ additional labour to increase production volumes.

The rising need for automation and mechanisation in the production process has contributed to the industry’s high and increasing capital intensity level. Thi..

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Industry Products

What is the Prepared Animal and Bird Feed Manufacturing Industry?

Industry operators are primarily engaged in the manufacture of prepared animal or bird feed, including cereal meal, grain offal or crushed grain for use as fodder (from whole grain, except from rice or rye) as well as canned pet food.

Industry Products
Livestock feed
Other stockfeed
Dog food
Cat food
Other pet food
Industry Activities
Prepared animal feed (except non-canned meat, bone meal or protein-enriched skim milk powder)
Canned animal food
Bird feed
Cattle lick
Crushed grain
Dehydrated lucerne
Prepared fodder
Grain offal (except from rice or rye)

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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