Overview

Cereal gains: Rising health consciousness has lifted industry revenue over the past five years

IBISWorld’s Cereal, Pasta and Baking Mix Manufacturing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

REPORT SNAPSHOT

Industry Threats & Opportunities

  • Supermarket chains are the primary sales channel for industry products
  • Brand loyalty protects some major players' products from price competition
  • Growing profit margins should help keep players from exiting the industry over the period

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    Industry Analysis & Industry Trends

    The Cereal, Pasta and Baking Mix Manufacturing industry has grown modestly over the past five years. While the industry has shown some positive signs over the period, downstream retail pressures and changing consumer trends have posed challenges for industry manufacturers. Industry revenue is forecast to grow at an annualised 1.3% over the five years through 2017-18, to $2.4 billion. Revenue growth is projected to slow to 0.6% in 2017-18 due to strong price competition among downstream retailers, pressure from low-cost private-label products and relatively stable export demand.

    Supermarket chains are the primary sales channel for industry products...

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    Industry Report - Industry SWOT Analysis Chapter

    The industry is in the mature stage of its economic life cycle. This is characterised by a saturated domestic market and a range of well-established products and manufacturers. The industry is composed of a few large producers that fiercely compete for market share, which restricts the success of new industry players.

    Industry value added, a measure of the industry's contribution to the overall economy, is forecast to grow at an annualised 0.3% over the 10 years through 2022-23. This growth is slower than that of the wider economy, with real GDP expected to display 2.5% annualised growth over the same period. This underperformance is consistent with an industry in the mature stage of its life cycle.

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    Additional Insights for the Cereal, Pasta and Baking Mix Manufacturing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Cereal, Pasta and Baking Mix Manufacturing Industry are

  • Marketing of differentiated products
  • Supply contracts in place for key inputs
  • Economies of scale and scope
  • IBISWorld analysts also discuss how external factors such as Demand from supermarkets and grocery stores and Domestic price of wheat in the Cereal, Pasta and Baking Mix Manufacturing industry impact industry performance..

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    Industry Products

    What is the Cereal, Pasta and Baking Mix Manufacturing Industry?

    Industry operators manufacture prepared cereal foods (including oatmeal), fresh and dried pasta, and prepared baking mixes.

    Industry Products
    Breakfast products
    Pasta products
    Baking mixes
    Industry Activities
    Baking mix production
    Baking powder production
    Cake mix production
    Cereal bar production
    Breakfast cereal production
    Oats
    Pasta production
    Pastry dough and mix production

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Demand from supermarkets and grocery stores
  • Domestic price of wheat
  • Domestic price of coarse grains
  • Demand from cafes, restaurants and takeaway food services
  • Health consciousness

  • Current Performance
  • Retail pressures
  • Consumer trends
  • Input prices
  • International trade
  • Industry structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Product mix
  • Globalisation
  • Inputs and profitability
  • Table: Cereal, Pasta and Baking Mix Manufacturing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Cereal, Pasta and Baking Mix Manufacturing Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Bread Production
  • Cake and Pastry Manufacturing
  • Tea, Coffee and Other Food Manufacturing
  • General Line Grocery Wholesaling
  • Catering Services
  • Supermarkets and Grocery Stores
  • Restaurants
  • Cafes and Coffee Shops

  • Key Selling Industries
  • Flour and Grain Mill Product Manufacturing
  • Sugar Manufacturing

  • Products & Services
  • Breakfast products
  • Pasta products
  • Baking mixes
  • Chart: Cereal, Pasta and Baking Mix Manufacturing Industry Products and Services Segmentation

  • Demand Determinants
  • Price and income
  • Health and dietary trends

  • Major Markets
  • Supermarkets
  • Grocery wholesalers
  • Food-service operators
  • Export markets
  • Chart: Major Market Segmentation for the Cereal, Pasta and Baking Mix Manufacturing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Cereal, Pasta and Baking Mix Manufacturing

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Cereal, Pasta and Baking Mix Manufacturing Industry

  • Industry Globalization
    Major Companies
    Australian Health & Nutrition Association LimitedKellogg Australia Holdings Pty LtdGeneral Mills Holding (Australia) Pty LtdClearlight Investments Pty LimitedNestle Australia Ltd
  • Table: Australian Health & Nutrition Association Limited - financial performance
  • Table: Kellogg Australia Holdings Pty Ltd - financial performance
  • Table: General Mills Holding (Australia) Pty Ltd - financial performance
  • Table: Clearlight Investments Pty Limited - financial performance
  • Table: Nestle Australia Ltd - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Cereal, Pasta and Baking Mix Manufacturing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Cereal, Pasta and Baking Mix Manufacturing Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Exports (2009-2023)
  • Imports (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Private-Label Product
  • A product purchased from a contracted manufacturer by a retailer or supplier, and sold under the brand name of the retailer or supplier, not the manufacturer.
  • Research And Development (R&D)
  • The use of resources to create new knowledge and develop new and improved products or more economic methods of production.
  • Wholesale Bypass
  • A procurement process within retail and manufacturing industries, whereby retailers buy products directly from manufacturers, without dealing with a wholesaler.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Cereal, Pasta and Baking Mix Manufacturing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Cereal, Pasta and Baking Mix Manufacturing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Cereal, Pasta and Baking Mix Manufacturing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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