Overview

No sugar-coating: External competition and rising health awareness hurt industry revenue

IBISWorld’s Cake and Pastry Manufacturing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

REPORT SNAPSHOT

Industry Analysis & Industry Trends

Changing consumer trends, volatile commodity prices and a saturated market characterise the Cake and Pastry Manufacturing industry. Rising input prices and intensifying external competition have also posed serious challenges for the industry over the past five years. For example, supermarkets have been extending their private-label offerings in their ongoing push into the fresh food market. The move towards artisanal and gourmet foods has increased competition from retail bakeries for the industry, threatening branded manufacturers in other parts of the baked goods sector. In response, industry operators have been relying on innovative new products to stimulate demand in an otherwise stagnant market...

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Industry Report - Starting a New Business Chapter

The barriers to entering the industry are relatively low. Barriers to entry vary between product segments. Production of frozen cakes and desserts tend to be more capital-intensive and thus require greater investment to commence operations. The biggest threat facing potential new entrants to this segment is the entrenched position of the industry's major players. These companies enjoy high brand and customer loyalty and have considerable resources to invest in advertising and promotions to protect and grow their market share. Further, the major players are able to negotiate favourable contracts with key suppliers, such as grocery stores and supermarkets, which may be difficult for new entrants to secure.

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Industry Products

What is the Cake and Pastry Manufacturing Industry?

This industry consists of companies engaged in the manufacturing of cakes, pastries and similar bakery products (including frozen products) from either a factory-based premises or home. It does not include those companies that produce and sell their products direct to consumers on the same premises, such as retail bakeries and supermarket instore bakeries.

Industry Products
Savoury pastries
Sweet pastries
Cakes
Other products
Industry Activities
Cake icing or decorating
Cake or pastry (including frozen)
Doughnut and crumpet
Cake or pastry-based slice
Pie (meat, vegetable or fruit)
Pastry (including frozen)
Cake or pastry-based pudding and dessert

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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