Testing their mettle: Strong and rising industry competition is slowly forcing industry exits

The Structural Metal Product Manufacturing industry has grown moderately over the past five years. The industry is primarily involved in the manufacturing of products used in downstream construction, infrastructure and manufacturing markets. These products include garage doors, window shutters, metal doors, door and window frames, steel railings, balustrades, stairs, and elevated platforms and grates. Over the past five years, industry operators have benefited from robust demand conditions across commercial and residential building construction markets, offsetting poor demand conditions in other downstream markets. As a result, industry revenue is projected to increase at an annualised 0.6% over the five years through 2018-19, to $2.7 billion...read more.

Industry Statistics & Market Size
Revenue
$3bn
Annual Growth 14-19
0.6%
Forecast Growth 19-24
Profit
Employment
8,159
Businesses
1,411

Industry Threats & Opportunities

  • Revenue growth has been subdued over the past five years due to rising competition
  • Sharp falls in mining capital expenditure have reduced spending on industry goods from this market
  • The forecast increase in iron and steel prices will continue to push input costs up
  • Industry Report - Industry Analysis Chapter

    The Structural Metal Product Manufacturing industry has grown modestly over the past five years. The heavy, bulky nature of many industry products mean that shipping costs can be prohibitive, sheltering the domestic industry from import competition. However, the industry exhibits high internal competition and strong competition from substitute products. In many cases, industry products can be substituted for goods manufactured from alternative materials such as aluminium, structural timber, plastic and glass. These materials are increasingly competitive with steel in terms of strength, workability and weight, while also being more aesthetically desirable to some customers...purchase to read more.

    Additional Insights for the Structural Metal Product Manufacturing Industry

    IBISWorld has determined the most important Key Success Factors for the Structural Metal Product Manufacturing are:

  • Having a diverse range of clients
  • Having a high profile in the market
  • Proximity to key markets
  • IBISWorld analysts also discuss how external factors such as Demand from commercial and industrial building construction and Demand from residential building construction in the Structural Metal Product Manufacturing industry impact industry performance..

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    What's in this report

    What is the Structural Metal Product Manufacturing Industry?

    Industry firms primarily manufacture architectural steel, wrought iron or other metal products. This does not include items used to maintain the structural integrity of buildings or structural metal products made from aluminium.

    Industry Products
  • Garage doors and shutters
  • Steel grating
  • Curtain walls
  • Balustrades and railings
  • Metal doors and windows
  • Other products
  • Industry Activities
  • Architectural metal product
  • Metal balcony, balustrade and railing
  • Metal curtain wall and fascia
  • Metal door or doorframe
  • Prefabricated metal fire escape
  • Flyscreen door
  • Metal garage door and gate
  • Metal skylight
  • Metal shutter
  • Metal window frame or screen
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from commercial and industrial building construction
  • Demand from residential building construction
  • Domestic price of iron and steel
  • Demand from heavy and civil engineering construction
  • Demand from institutional building construction

  • Current Performance
  • Profit and wages
  • Downstream construction markets
  • Chart: Revenue Growth

  • Industry Outlook
  • Revenue and profitability
  • Industry competition
  • Key markets
  • Table: Structural Metal Product Manufacturing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Structural Metal Product Manufacturing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Mining
  • House Construction
  • Multi-Unit Apartment and Townhouse Construction
  • Heavy Industry and Other Non-Building Construction
  • Road Freight Transport
  • Commercial and Industrial Building Construction
  • Institutional Building Construction

  • Key Selling Industries
  • Copper, Silver, Lead and Zinc Smelting and Refining
  • Iron Smelting and Steel Manufacturing
  • Sheet Metal Product Manufacturing

  • Products & Services
  • Garage doors and shutters
  • Metal doors and windows
  • Other products
  • Steel grating
  • Curtain walls
  • Balustrades and railings
  • Chart: Structural Metal Product Manufacturing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Commercial and industrial building construction companies
  • Residential building construction companies
  • Manufacturers
  • Mining firms
  • Chart: Major Market Segmentation for the Structural Metal Product Manufacturing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Structural Metal Product Manufacturing

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Structural Metal Product Manufacturing Industry

  • Industry Globalization
    DuluxGroup Limited, Valmont Group Holdings Pty Limited,
  • Table: DuluxGroup Limited - financial performance
  • Table: Valmont Group Holdings Pty Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Structural Metal Product Manufacturing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Structural Metal Product Manufacturing Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Exports (2010-2024)
  • Imports (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Curtain Wall
  • Refers to a non-bearing wall cladding, typically of glass or steel, which is fixed to the exterior of a building.
  • Fascia
  • Generally describes any horizontal surface that spans across the top of columns or across the top of a wall.
  • Non-Ferrous
  • A term used to describe metals other than iron and alloys that do not contain iron in an appreciable amount.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Structural Metal Product Manufacturing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Structural Metal Product Manufacturing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Structural Metal Product Manufacturing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Structural Metal Product Manufacturing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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