Blockbuster: Strong demand from international film producers has boosted industry revenue

The Video Postproduction Services industry's performance has been significantly influenced by rapid changes to visual and sound editing technology over the past five years. The increased adoption of digital technology over analog has made postproduction more accessible for the industry's major market, video and film producers. Many production firms have brought post-production services in-house and this has shifted industry demand towards sophisticated services such as high-quality special effects and 3D film conversions. Industry companies with the expertise required to offer these services have benefited from this trend, while many other players, particularly those catering to commercial producers, have experienced declining demand...read more.

Industry Statistics & Market Size
Revenue
$437m
Annual Growth 12-17
3.2%
Forecast Growth 17-22
Profit
Employment
2,676
Businesses
902

Industry Threats & Opportunities

  • Digital technology has made postproduction more accessible for video and film producers
  • Wages have increased in line with the shift towards highly skilled, more sophisticated services
  • Volatile business confidence is expected to limit demand from commercial producers
  • Industry Report - Starting a New Business Chapter

    The industry presents low barriers to entry. There is no regulation preventing entry, while increased accessibility to post-production technology has made it easier to provide quality service. The barriers that are present remain significant, but present barriers to success more so than barriers to entry. The skillset required to use sophisticated post-production technology is difficult to pick up. This is particularly so for those that do not have the time to invest in learning how to use the software. For visual effects services commissioned for big-budget films, companies require highly skilled employees as well as more sophisticated technology.Industry players are also likely to require a strong reputation in the industry to be awarded contracts for large projects. Wit...purchase to read more.

    Additional Insights for the Video Post-Production Services Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Video Post-Production Services Industry are

  • Having links with suppliers
  • Attractive product presentation
  • Ability to quickly adopt new technology
  • IBISWorld analysts also discuss how external factors such as Demand from motion picture and video production and Government funding for heritage and arts in the Video Post-Production Services industry impact industry performance..

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    What's in this report

    What is the Video Post-Production Services Industry?

    Companies in this industry primarily provide post-production services and other motion picture and video activities. This includes specialised motion picture or video post-production services such as editing, film/tape transfers, titling, subtitling, credits, closed captioning and computer-produced graphics, animation and special effects. The industry also includes companies that develop and process motion picture film.

    Industry Products
  • Visual effects
  • Animation
  • Other visual editing
  • Sound editing
  • Other services
  • Industry Activities
  • Subtitling
  • Visual effects
  • Animation
  • Sound editing
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from motion picture and video production
  • Government funding for heritage and arts
  • Demand from advertising services
  • Trade-weighted index
  • Total minutes of TV watched

  • Current Performance
  • Chart: Revenue Growth

  • Industry Outlook
  • Table: Video Post-Production Services Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Video Post-Production Services Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Advertising Services
  • Motion Picture and Video Production

  • Key Selling Industries
  • Computer and Software Retailing
  • Photographic Equipment Wholesaling
  • Real Estate Services

  • Products & Services
  • Visual effects
  • Animation
  • Other services
  • Other visual editing
  • Sound editing
  • Chart: Video Post-Production Services Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Feature film producers
  • TV program producers
  • Commercial producers
  • Other markets
  • Chart: Major Market Segmentation for the Video Post-Production Services Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Video Post-Production Services

  • Basis of Competition
  • Internal
  • External

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Video Post-Production Services Industry

  • Industry Globalization
    Deluxe Australia Pty Ltd, Animal Logic Pty Ltd,
  • Table: Deluxe Australia Pty Ltd - financial performance
  • Table: Animal Logic Pty Ltd - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Video Post-Production Services Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Video Post-Production Services Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Feature Film
  • A film that is generally one-and-a-half to three hours in length and is intended to be distributed and screened in cinemas.
  • Lab Services
  • Used in non-digital editing to process a film so it can be released to a wider audience in its final version.
  • Subtitling
  • The addition of text overlay to a film or program that expresses the audio in text form.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Video Post-Production Services market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Video Post-Production Services:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Video Post-Production Services market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Video Post-Production Services, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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