Streaming in: Videostreaming firms are driving industry revenue growth

IBISWorld’s Internet Publishing and Broadcasting market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.


Industry Analysis & Industry Trends

The Internet Publishing and Broadcasting industry has expanded rapidly over the past five years. Consumers and businesses have increasingly migrated to the internet on a range of devices, due to the greater convenience and lower cost of using the internet to provide and consume services. Regular smartphone use has boosted the industry as consumers are constantly connected. Most industry revenue is generated from activities that are the digital equivalents of services previously provided in newspapers, such as advertising and print news. Major players in the online advertising market have expanded, and online videostreaming has become increasingly popular, driving the industry's growth over the past five years. Industry revenue is expected to rise at an annualised 8.2%...

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Industry Report - Industry Locations Chapter

The distribution of industry enterprises tends to follow the distribution of the population. Most internet publishing companies base their operations in locations that have strong ICT labour markets, provide brand awareness, and are in close proximity to clients for which the products or services they are providing are relevant. The majority of enterprises are consequently located in New South Wales and Victoria. These states' capital cities, Sydney and Melbourne, have greater populations than any other cities in Australia. These cities are therefore strong at providing appropriate labour, office location prestige and wider client bases.


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Industry Products

What is the Internet Publishing and Broadcasting Industry?

Industry firms publish or broadcast content on the internet. Industry operators provide textual, audio and video content of general or specific interest. Firms do not provide traditional (non-internet) versions of the content they publish or broadcast. The industry excludes search engines, internet service providers or publishers of offline content.

Industry Products
Online video and audio broadcasting
Online print publishing
Online real estate advertising directories
Other online advertising directories
Industry Activities
Online video broadcasting
Online audio broadcasting
Online text print publishing
Online map publishing
Online directories
Internet specific art print publishing
Sale of display advertising space in online publications

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
industry Globalisation

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

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