Hitting a brick wall: Declines in single-unit housing construction constrain revenue growth

IBISWorld’s Bricklaying Services market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.


Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Annual Growth
2013 - 2018
Annual Growth
2018 - 2023

Industry Threats & Opportunities

  • The use of alternative materials, especially in multi-unit apartments, has constrained demand
  • Demand for bricklaying has declined due to an increase in multi-unit apartment construction
  • A forecast upswing in housing investment is likely to lead to stronger demand conditions

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    Industry Analysis & Industry Trends

    Bricks and mortar have traditionally been the preferred materials for building Australian homes, possibly reflecting the availability of clay deposits and the thermal insulation properties of bricks. However, over the past five years, the construction of higher density multi-unit apartments rather than single-unit dwellings, and the use of alternative materials, such as glass, concrete and cement fibre panels, for exterior walls, have negatively affected demand for bricks and bricklayers.

    Revenue for the Bricklaying Services industry is expected to marginally grow over the five years through 2017-18, climbing at an annualised 0.5% to total $3.0 billion...

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    Industry Report - Industry Analysis Chapter

    The Bricklaying Services industry has contended with variable demand conditions across key building markets over the past five years. The industry’s performance has been severely constrained by the swing in residential building construction towards higher density apartments and townhouses. These developments typically involve fewer bricks per unit constructed than traditional single-unit housing. Competition from substitute cladding products, particularly concrete and cement fibre panels, has also negatively affected the industry over the past five years.

    Industry revenue is expected to grow at an annualised 0.5% over the five years through 2017-18, to reach $3.0 billion. Thi..

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    Additional Insights for the Bricklaying Services Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Bricklaying Services Industry are

  • Market research and understanding
  • Having contacts within key markets
  • Having a good reputation
  • IBISWorld analysts also discuss how external factors such as Demand from house construction and Demand from non-residential building construction in the Bricklaying Services industry impact industry performance..

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    Industry Products

    What is the Bricklaying Services Industry?

    Industry operators lay and repair clay and concrete bricks, blocks and pavers.

    Industry Products
    Brick veneer walls
    Double brick walls
    Brick fences
    Laying pavers and blocks
    Other specialist services
    Industry Activities
    Concrete block laying
    Brickwork repair
    Laying stonework on construction projects
    Pre-cut stone laying
    Brick pointing
    Tuck pointing on brick structures

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Demand from house construction
  • Demand from non-residential building construction
  • Residential housing loan rates
  • Demand from multi-unit apartment and townhouse construction
  • Mortgage affordability

  • Current Performance
  • Building market trends
  • Brick construction trends
  • Profit and employment trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Profit and employment trends
  • Housing market trends
  • Non-residential building trends
  • Brick volume trends
  • Table: Bricklaying Services Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Bricklaying Services Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • House Construction
  • Multi-Unit Apartment and Townhouse Construction
  • Commercial and Industrial Building Construction
  • Institutional Building Construction

  • Key Selling Industries
  • Clay Brick Manufacturing
  • Farm and Construction Machinery Wholesaling
  • Hardware Wholesaling
  • Metal Cladding, Waterproofing and Scaffolding Services
  • Ready-Mixed Concrete Manufacturing

  • Products & Services
  • Brick veneer walls
  • Laying pavers and blocks
  • Brick fences
  • Other specialist services
  • Double brick walls
  • Chart: Bricklaying Services Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Residential building contractors and developers
  • Commercial builders and property developers
  • Households and residential property managers
  • Chart: Major Market Segmentation for the Bricklaying Services Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Wages
  • Purchases
  • Vehicle expenses
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Bricklaying Services

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Bricklaying Services Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Bricklaying Services Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Bricklaying Services Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
  • Normally a mix of lime and sand used to bind bricks together.
  • Pargeting
  • A coating of mortar (or the process of applying it), which may contain damp-proofing ingredients, over a surface.
  • Pointing
  • The visible edge of mortar between bricks.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Bricklaying Services:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Bricklaying Services market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Bricklaying Services, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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