Horse and Sports Betting in Australia - Market Research Report

Horse and Sports Betting industry trends (2014-2019)

poll Average industry growth 2014–2019: 6.5%

The Horse and Sports Betting industry has undergone significant change over the past five years. Online and mobile betting websites have gained a greater foothold in the market due to changing consumer preferences and the improved accessibility of these websites. Increasing internet connectivity and spectator sport participation rates have further contributed to the industry's revenue growth over the period. Industry revenue is expected to increase at an annualised 6.5% over the five years through 2018-19 to $4.9 billion. However, rising competition from other gambling activities, and declines in horseracing attendances and on-course totalisator wagering have slightly restricted the industry's pace of expansion of the period. Other gambling activitie...
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Horse and Sports Betting industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Horse and Sports Betting industry is anticipated to continue growing over the next five years, albeit at a slower rate than over the past five years. Online and mobile betting platform developments that allow consumers to more conveniently place wagers are projected to continue driving industry growth. Other factors, such as horseracing attendances, per capita gambling expenditure, demand from other gambling activities and spectator sport participation are also set to continue influencing the industry's performance over the next five years. Revenue and profitability Industry revenue is forecast to rise at an annualised X.X% over the five years through XXX-XX, to $X.X billion. Strong growth in wagering through digital channels and fixed-odds spo...
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Horse and Sports Betting industry statistics

  • attach_money Market Size: $5bn
  • business Number of Businesses: 972
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 9,828

Biggest companies in the Horse and Sports Betting industry

The companies holding the largest market share in the Horse and Sports Betting in Australia industry include Tabcorp Holdings Limited, Paddy Power Australia Pty Limited, Racing and Wagering Western Australia and TSG Australia Pty Ltd.

  • pie_chart Tabcorp Holdings Limited Market Share: x.x%
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  • pie_chart Paddy Power Australia Pty Limited Market Share: x.x%
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  • pie_chart Racing and Wagering Western Australia Market Share: x.x%
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  • pie_chart TSG Australia Pty Ltd Market Share: x.x%
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What is Horse and Sports Betting industry?

Industry Definition

Industry operators provide gambling services, including totalisator and betting services. Gamblers generally place wagers on horseraces and sports matches. The industry includes online gambling services but excludes casinos and lottery operations.

Industry Products and Services

  • Sports betting
  • Horserace betting at TABs
  • Harness and greyhound race betting at TABs
  • Other race betting
  • All Others

Industry Activities

  • Betting shop operation
  • Bookmaker operation
  • Gambling website operation
  • Totalisator agency board (TAB) operation
  • Totalisator agency operation

Market research report - table of contents

Industry Definition

Industry operators provide gambling services, including totalisator and betting services. Gamblers generally place wagers on horseraces and sports matches. The industry includes online gambling services but excludes casinos and lottery operations.

Main Activities

  • Betting shop operation
  • Bookmaker operation
  • Gambling website operation
  • Totalisator agency board (TAB) operation
  • Totalisator agency operation

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Per capita gambling expenditure indicates how much money Australians spend on gambling activities. Greater gambling expenditure generally leads to higher ...
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Per capita gambling expenditure
Spectator sport participation
Demand from casinos
Internet subscribers

Current Performance

Competitive landscape
Regulation
 Chart: Revenue Growth

Industry Outlook

Industry changes
Challenges
 Table: Horse and Sports Betting in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Horse and Sports Betting in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Pubs, Bars and Nightclubs in Australia
Social Clubs in Australia
Consumers in Australia




Key Selling Industries

Data Storage Services in Australia
Radio Broadcasting in Australia
Horse and Dog Racing in Australia
Pay Television in Australia



Products & Services

Industry operators offer a range of betting services, which are primarily based on the type of event consumers can bet on, the type of bet they can place ...
People aged 55 to 74
People aged 18 to 34
People aged 75 and over



Demand Determinants

Demand for horse and sports betting services are influenced by trends in real household discretionary income. Movements in wages, taxes and interest rates...
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Major Markets

People aged 55 to 74
People aged 18 to 34
People aged 75 and over




 Chart: Major Market Segmentation for the Horse and Sports Betting in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Horse and Sports Betting industry exhibits a high degree of market share concentration. The four largest operators are estimated to account for over 7...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Horse and Sports Betting in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Horse and Sports Betting in Australia - Market Research Report Industry

Industry Globalization

Tabcorp Holdings Limited is a publicly listed Australian company that provides wagering, gaming, lotteries, keno and media services. Tabcorp was originall...
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Tabcorp

 Table: Tabcorp - financial performance

Paddy Power Australia

 Table: Paddy Power Australia - financial performance

Racing & Wagering WA

 Table: Racing & Wagering WA - financial performance

BetEasy

 Table: BetEasy - financial performance

Capital Intensity

The Horse and Sports Betting industry exhibits high capital intensity. For every dollar paid as wages, industry operators are expected to spend $0.39 on c...
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 Chart: Level of Capital Intensity for the Horse and Sports Betting in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Horse and Sports Betting in Australia Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

PARIMUTUEL BETTING

TOTALISATOR

TOTALISATOR AGENCY BOARD (TAB)

WAGERING

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Horse and Sports Betting industry?

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This report on Horse and Sports Betting in Australia:

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  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
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The Horse and Sports Betting in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
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  • An assessment of the competitive landscape and market shares for major companies
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