Gyms and Fitness Centres in Australia - Market Research Report

Gyms and Fitness Centres industry trends (2014-2019)

poll Average industry growth 2014–2019: 5.7%

The Gyms and Fitness Centres industry has strongly grown over the past five years while undergoing considerable structural change. The continued growth of budget gym chains and the emergence of premium functional fitness gyms have stimulated most of the industry's growth. Franchises like Anytime Fitness and F45 have undergone exceptional growth over the five-year period. The rapid growth of functional fitness-based gyms has attracted affluent and time-poor consumers, and supported industry revenue growth. However, a decline in discretionary income over the past five years has constrained the industry's expansion. Overall, industry revenue is expected to grow at an annualised 3.8% over the five years through 2019-20, to $2.9 billion. Health conscious...
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Gyms and Fitness Centres industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Gyms and Fitness Centres industry is approaching saturation and growth is forecast to slow over the next five years. Budget XX-hour gyms have rapidly increased in popularity and significantly changed the industry over the past five years, but growth for this gym model is slowing. Budget XX-hour gyms, full-service gyms and women-only gyms have all largely established their market positions and tapped potential consumer markets. Membership numbers are projected to continue increasing over the next five years due to population growth and rising health consciousness. Australia's ageing population is also forecast to stimulate demand for more class activities in full-service gyms. The greatest driver behind industry expansion over the next five years...
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Gyms and Fitness Centres industry statistics

  • attach_money Market Size: $3bn
  • business Number of Businesses: 6,426
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 21,865

Biggest companies in the Gyms and Fitness Centres industry

The companies holding the largest market share in the Gyms and Fitness Centres in Australia industry include Fitness and Lifestyle Group TopCo Pty Ltd, Anytime Australia Pty Ltd and F45 Aus Hold Co Pty Ltd.

  • pie_chart Fitness and Lifestyle Group TopCo Pty Ltd Market Share: x.x%
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  • pie_chart Anytime Australia Pty Ltd Market Share: x.x%
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  • pie_chart F45 Aus Hold Co Pty Ltd Market Share: x.x%
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What is Gyms and Fitness Centres industry?

Industry Definition

Industry businesses mainly operate health clubs, fitness centres and gymnasiums, and provide a range of fitness and exercise services.

Industry Products and Services

  • Memberships
  • Casual entry
  • Personal training
  • Classes
  • Other

Industry Activities

  • Fitness centre operation
  • Gymnasium operation
  • Health club operation

Market research report - table of contents

Industry Definition

Industry businesses mainly operate health clubs, fitness centres and gymnasiums, and provide a range of fitness and exercise services.

Main Activities

  • Fitness centre operation
  • Gymnasium operation
  • Health club operation

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Spending on gyms and fitness centres positively correlates with increased health awareness across the population. Rising health consciousness means that c...
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Health consciousness
Average weekly hours worked
Real household discretionary income
Consumer sentiment index

Current Performance

Premium and

budget gyms
Health trends
 Chart: Revenue Growth

Industry Outlook

Market saturation
Industry participation
 Table: Gyms and Fitness Centres in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Gyms and Fitness Centres in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Consumers in Australia
Sports and Physical Recreation Clubs in Australia





Key Selling Industries

Toy and Sporting Goods Manufacturing in Australia
Health Insurance in Australia
Babysitting and Other Personal Services in Australia




Products & Services

The Gyms and Fitness Centres industry offers a range of facilities. General gym activities such as weights and cardio are covered under membership fees. I...
People aged 35 to 54
People aged 55 and over




Demand Determinants

Factors influencing demand in the industry range from practical issues facing consumers, such as the amount of time and money available for spending on fi...
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Major Markets

People aged 35 to 54
People aged 55 and over





 Chart: Major Market Segmentation for the Gyms and Fitness Centres in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The industry is characterised by moderate market share concentration, with the top four players accounting for almost 50% of revenue. Anytime Fitness is t...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Gyms and Fitness Centres in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Gyms and Fitness Centres in Australia - Market Research Report Industry

Industry Globalization

Quadrant Private Equity acquired Goodlife Health Clubs, Jetts Fitness and Fitness First in late 2016. The operation of these brands has since been combine...
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Fitness and Lifestyle Group

 Table: Fitness and Lifestyle Group - financial performance

Anytime Fitness

 Table: Anytime Fitness - financial performance

F45 Training

 Table: F45 Training - financial performance

Capital Intensity

The Gyms and Fitness Centres industry exhibits moderate capital intensity. For every dollar spent on capital costs, an estimated $6.33 is spent on wages. ...
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 Chart: Level of Capital Intensity for the Gyms and Fitness Centres in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Gyms and Fitness Centres in Australia Industry

Industry Revenue (2007-2026)
Industry Gross Product (2007-2026)
Establishments (2007-2026)
Businesses (2007-2026)
Employment (2007-2026)
Exports (2007-2026)
Imports (2007-2026)
Wages (2007-2026)
Domestic Demand (2007-2026)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

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This report on Gyms and Fitness Centres in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Gyms and Fitness Centres in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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