Motels in Australia - Market Research Report

Motels industry trends (2014-2019)

poll Average industry growth 2014–2019: 2.7%

The Motels industry has grown modestly over the past five years. Intense competition from other forms of accommodation, such as hotels and serviced apartments, has constrained industry revenue growth over the period. Accommodation-sharing networks, such as Airbnb, have exerted further downward price pressure on motel operators over the past five years. However, rising inbound and domestic tourism, coupled with increasing business traveller numbers, has boosted demand for the industry's services over the past five years. Industry revenue is expected to grow at an annualised 2.7% over the five years through 2018-19, to total $2.9 billion. This trend includes expected revenue growth of 0.6% in the current year. Domestic and international tourists are a...
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Motels industry outlook (2019-2024)

poll Average industry growth 2019-2024: x.xlockPurchase this report or a membership to unlock the average company profit margin for this industry.

The Motels industry is projected to expand at a modest rate over the next five years. Strong competition from rival accommodation services is anticipated to continue limiting industry revenue growth over the period. However, the value of the Australian dollar is forecast to remain relatively weak over the next five years, which is likely to support strong inbound and domestic tourism, and increase demand for motel accommodation. Revenue and profitability Industry revenue is forecast to grow at an annualised X.X% over the five years through XXX-XX, to total $X.X billion. International and domestic tourist visitor nights are both projected to increase over the next five years. This rise in tourism will boost demand for accommodation services in gener...
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Motels industry statistics

  • attach_money Market Size: $3bn
  • business Number of Businesses: 2,077
  • poll Average Industry Profit Margin: x.x%
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  • supervisor_account Industry Employment: 22,385

Biggest companies in the Motels industry

The Motels in Australia industry has no companies with major market shares. Get the full report to find out why.

What is Motels industry?

Industry Definition

The industry includes motels, private hotels and guest houses. These establishments provide accommodation in the form of rooms or suites, and some provide food and beverages on the property. Most motels have direct access to an open parking area. Most guestrooms are equipped with a bath or shower, but have limited in-room cooking facilities.

Industry Products and Services

  • Midscale and economy accommodation
  • Other accommodation
  • Food and beverages
  • Other
  • All Others

Industry Activities

  • Motel accommodation
  • Guest house accommodation
  • Private hotel accommodation

Market research report - table of contents

Industry Definition

The industry includes motels, private hotels and guest houses. These establishments provide accommodation in the form of rooms or suites, and some provide food and beverages on the property. Most motels have direct access to an open parking area. Most guestrooms are equipped with a bath or shower, but have limited in-room cooking facilities.

Main Activities

  • Motel accommodation
  • Guest house accommodation
  • Private hotel accommodation

Similar Industries

Additional Resources

Industry Statistics Snapshot

Industry Structure

Executive Summary

Key External Drivers

Domestic tourists are the biggest contributors to industry revenue. A rise in the number of domestic tourist visitor nights tends to increase demand for a...
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Domestic tourist visitor nights
Demand from hotels and resorts
Real household discretionary income
Business tourist visitor nights

Current Performance

Competitive pressures
Inbound and domestic tourists
Other demand drivers
 Chart: Revenue Growth

Industry Outlook

Demand drivers
Increased competition
 Table: Motels in Australia - Market Research Report Industry Revenue Outlook

Industry Life Cycle

Life Cycle Reasons
 Chart: Benchmarking - Motels in Australia - Market Research Report Industry Lifecycle vs The Economy

Supply Chain

Key Buying Industries

Travel Agency and Tour Arrangement Services in Australia
Consumers in Australia
International Consumers




Key Selling Industries

Construction in Australia
Meat, Poultry and Smallgoods Wholesaling in Australia
Liquor Wholesaling in Australia
Furniture Retailing in Australia



Products & Services

Operators in the Motels industry primarily generate revenue through providing accommodation, usually in the form of suites or units with private facilitie...
International visitors
Domestic business travellers
Other visitors



Demand Determinants

The Motels industry relies on demand from Australian residents and international travellers. Several factors influence demand, including price, the availa...
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Major Markets

International visitors
Domestic business travellers
Other visitors




 Chart: Major Market Segmentation for the Motels in Australia - Market Research Report Industry

International Trade

Business Locations

Chart: Business Locations by State Chart: Business Locations by State

Market Share Concentration

The Motels industry exhibits low market share concentration, with the industry's four largest operators accounting for substantially less than 40% of indu...
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Key Success Factors

Cost Structure Benchmarks

Profit, Purchases, Wages, Other Costs
 Chart: Cost Structure Benchmarking – Sector vs Motels in Australia - Market Research Report

Basis of Competition

Internal competition
External competition

Barriers to Entry

 Table: Barriers to Entry Checklist for the Motels in Australia - Market Research Report Industry

Industry Globalization

The Motels in Australia industry has no major companies. Get the full report to find out why.

Capital Intensity

The Motels industry is moderately capital-intensive. For every dollar spent on capital, an estimated $3.50 is spent on wages. Like other accommodation and...
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 Chart: Level of Capital Intensity for the Motels in Australia - Market Research Report Industry
 Chart: Tools of the Trade: Growth Strategies for Success

Technology & Systems

Revenue Volatility

Chart: Volatility vs Industry Growth Chart: Volatility vs Industry Growth

Regulation & Policy

Industry Assistance

Table: Industry data Table: Industry Data for the Motels in Australia Industry

Industry Revenue (2007-2025)
Industry Gross Product (2007-2025)
Establishments (2007-2025)
Businesses (2007-2025)
Employment (2007-2025)
Exports (2007-2025)
Imports (2007-2025)
Wages (2007-2025)
Domestic Demand (2007-2025)

Table: Annual Percentage Change for Key Industry Data Table: Annual Percentage Change for Key Industry Data

Table: Key Ratios for Industry Key Dat Table: Key Ratios for Industry Key Data

Table: Industry Financial Ratios Table: Industry Financial Ratios

Liquidity Ratios
Coverage Ratios
Leverage Ratios
Operating Ratios
Cash Flow & Debt Service Ratios (% of Sales)
Assets, %
Liabilities, %

AIRBNB

INBOUND TOURISM

OUTBOUND TOURISM

TARIFF

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Included in Report

  • Industry Financial Ratios
    Industry Financial Ratios
  • Revenue Forecasts
    Revenue Forecasts
  • Historical and Forecast Growth
    Historical and Forecast Growth
  • Industry Market Size
    Industry Market Size
  • Industry Major Players
    Industry Major Players
  • Profitability Analysis
    Profitability Analysis
  • SWOT Analysis
    SWOT Analysis
  • Industry Trends
    Industry Trends
  • Industry Operating Conditions
    Industry Operating Conditions
  • Porter's 5 Forces Analysis
    Porter's 5 Forces Analysis

Why buy this report on the Motels industry?

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  • Find out about key industry trends
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  • Inform your decisions for marketing, strategy and planning
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This report on Motels in Australia:

  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.

The Motels in Australia market research report includes:

  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

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