Vitamin and Supplement Stores in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Vitamin and Supplement Stores Market Research Report | Consumer Goods & Services | Lifestyle Goods Stores | Jul 2014

Healthy growth: Health consciousness and sports participation help industry performance

IBISWorld’s Vitamin and Supplement Stores market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
Eu Yan Sang Australia Pty Ltd Eu Yan Sang Australia Pty Ltd market share
GNC LiveWell (Australia) GNC LiveWell (Australia) market share
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

The Vitamin and Supplement Stores industry has toughened up after a lacklustre performance during the global financial crisis. Over this period, consumer expenditure on vitamins and supplements fell, amid low sentiment and increased levels of savings. Consumers seeking vitamins and supplements shifted to cheaper, low value added varieties sold through supermarkets, grocery stores and pharmacies. However, as the economy picked up, consumers returned to specialist vitamin and supplement stores.

The industry has been further assisted by recovering consumer confidence and growing health consciousness. Employee product knowledge has been a key area of industry growth, with customers willing to pay extra for advice on healthy eating and suitable dietary supplements... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

IBISWorld expects that the Vitamin and Supplement Stores industry is in the growth phases of its life cycle. The industry's overall contribution to the economy, as measured by Industry Value Added is projected to grow at an annualised 3.0% over the ten years through 2019-20. This is expected to outperform the Australian economy as a whole, with GDP forecast to grow at an annualised 2.7% over the same period. The industry has grown on the back of increasing demand from health-conscious consumers who are willing to pay a higher price for industry products. While vitamins and supplements continue to be available in supermarkets and pharmacies, consumers have acknowledged the value added from being able to consult staff about a product before purchase... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Vitamin and Supplement Stores Industry?

This industry consists of physical stores that mainly sell vitamins and supplements, together with related health foods.

Industry Products
Health foodsHealth and wellbeing productsFitness and weight loss productsSport nutrition products
Industry Activities
Selling vitamins and mineralsSelling nutritional supplementsSelling sports supplementsSelling health foodsProviding advisory and consultative servicesSelling vitamins and mineralsSelling nutritional supplementsSelling sports supplementsSelling health foodsProviding advisory and consultative services

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