Industry Analysis & Industry Trends
Despite varying degrees of growth in the economy, business has been strong for the Tattoo Studios industry over the past five years. The evolution of popular culture has lifted tattooing from underground scenes and criminal associations and focused on tattoos as a form of art and expression. This has allowed tattoos to permeate many previously inaccessible echelons of society, etched onto the skin of members in various professions that include corporate management, personal services and teaching. Demand for tattoos has also been driven by rapid advancements in technologies related to their removal, particularly that of lasers... purchase to read more
Industry Report - Industry Investment Chapter
The Tattoo Studios industry exhibits a low level of capital intensity. IBISWorld estimates that for every dollar spent on capital costs, $30.11 is spent on wages. The nature of tattooing means that it is a very labour-intensive activity, requiring a highly skilled practitioner to apply the tattoo. Further, given that tattooing and body piercing are regulated under the Public Health Act (1997), practitioners must be trained in various procedures to ensure that they comply with the Act.
The high level of personal interaction and the importance of the tattooist's skills as an artist play a critical role in determining customer loyalty and repeat business. Essentially, labour is the most important cost component for a tattoo studio and this is reflected in its operating structure... purchase to read more