Industry Analysis & Industry Trends
Business has been strong for the Tattoo Studios industry over the past five years, despite weakness in the overall economy. The evolution of popular culture has moved tattooing from underground scenes and criminal associations, bringing it into the mainstream as a form of fashion, art and expression. This has broadened the appeal of tattooing, made it more socially acceptable and given it a wider market. Demand for tattoos has also been driven by rapid advancements in laser removal technologies. An increase in legislation surrounding tattoo and body piercing studios has made consumers more confident about the safety and hygiene conditions within the industry. This acceptance has translated to strong growth, with industry revenue expected to rise by an annualised 3.9%... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Tattoo Studios industry is in the growth stage of its economic life cycle. Over the 10 years through 2019-20, industry value added, which measures the industry's contribution to the economy, is expected to grow by an annualised 3.4%. This growth represents an outperformance of Australian GDP, which is forecast to grow by an annualised 2.7% over the 10-year period. Growing demand for customised tattoos and a greater social acceptance of tattoos has driven the industry to grow at a faster rate than the overall economy. This greater acceptance will push the number of establishments in the industry upwards over the 10 year period.
The industry has benefited from an increased social acceptance of tattoos in general... purchase to read more