Industry Analysis & Industry Trends
Business has been strong for the Tattoo Studios industry over the past five years, despite weakness in the overall economy. The evolution of popular culture has moved tattooing from underground scenes and criminal associations, bringing it into the mainstream as a form of fashion, art and expression. This has broadened the appeal of tattooing, made it more socially acceptable and given it a wider market. Demand for tattoos has also been driven by rapid advancements in laser removal technologies. An increase in legislation surrounding tattoo and body piercing studios has made consumers more confident about the safety and hygiene conditions within the industry. This acceptance has translated to strong growth, with industry revenue expected to rise by an annualised 3.9%... purchase to read more
Industry Report - Industry Products Chapter
Tattoo studios derive the majority of their revenue from the design and application of custom and pre-designed tattoos. Operators also typically provide a range of services that are complementary to their core business including body piercing.
Custom tattoos are designed by the consumer and applied by the tattoo artist. These are the most popular type of tattoo because they tend to be more meaningful and individual for the customer. The personal nature of tattooing makes customisation more favourable than pre-designed tattoos. The increase in health-related regulation surrounding tattooing and body piercing has also boded well for overall demand, although there is still no accredited system of apprenticeship... purchase to read more