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Sausage Production in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Sausage Production Market Research Report | Consumer Goods & Services | Food Production | Jun 2013

Peppered with opportunity: Product innovation and premiumisation should drive industry growth

IBISWorld’s Sausage Production market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Australian Consolidated Food Investments Australian Consolidated Food Investments market share
Food Investments Food Investments market share
Industry Statistics & Market Size
Revenue
$488m
Annual Growth 08-13
1.3%
Annual Growth 13-18
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Profit
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Employment
1,778
Businesses
105
Industry Analysis & Industry Trends

The Sausage Production industry has seen better times. Growing awareness of health and nutrition has led consumer choices away from high-fat foods, such as sausages and related smallgoods. Producers have also been plagued with falling profitability, volatile commodity inputs and anaemic consumer sentiment. Offsetting these factors has been a growing appetite for high end and specialised products. This trend of premiumisation has resulted in an increased demand for high-margin gourmet and specialty sausages such as chorizo, bratwurst and sopressa. Producers have also responded to industry threats by being innovative with their product development. Growing areas include low-fat products with convenience packaging and varied consumption options... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Sausage Production industry is in the mature stage of its lifecycle. The industry is characterised by a range of well-established products, industry consolidation and limited growth through product innovation. The majority of the product segments in the industry have been in existence for well over half a century, with growth primarily coming from the niche segments of fresh and specialty sausages.

In a sign of maturity, major players have sought out acquisitions to drive margin and revenue growth. Notable examples include Australian Consolidated Food Investments' acquisition of its former competitor Hans Continental Smallgoods in 2009-10 and Food Investments' acquisition of KR Castlemaine Foods... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Sausage Production Industry?

This industry includes the production of sausages made from a single type or a combination of meats encased in a skin.

Industry Products
Fresh sausagesProcessed sausagesSpecialty sausages
 
Industry Activities
Sausage productionSalami productionFrankfurter productionSpecialty sausage productionHot dog productionSausage productionSalami productionFrankfurter productionSpecialty sausage productionHot dog production


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