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Real Estate Agency Franchises in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Real Estate Agency Franchises Market Research Report | Business Franchises | Finance & Business Advisory Franchises | Nov 2015

Priced out: Rising housing prices are reducing sales volumes, limiting revenue growth

IBISWorld’s Real Estate Agency Franchises market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
LJ Hooker LJ Hooker market share
Ray White Group Ray White Group market share
Industry Statistics & Market Size
Revenue
$6bn
Annual Growth 11-16
2.9%
Annual Growth 16-21
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Profit
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Employment
39,024
Businesses
4,069
Industry Analysis & Industry Trends

The Real Estate Agency Franchises industry has performed well over the past five years. Industry revenue has grown strongly following a sharp decline in 2010-11, when rising interest rates weakened property demand. Interest rates have plunged to a record low since then, boosting mortgage affordability and supporting demand for residential property. These factors have contributed to strong pricing growth in residential housing over the past five years. Rising property prices have enticed investors into the market, as the increased equity in existing properties has allowed many owners to purchase additional properties. Increased commercial property yields have also assisted industry revenue growth. Industry revenue is forecast to grow at an annualised 2.9%... purchase to read more

Industry Report - Industry Key Buyers Chapter

Industry market share concentration is low. The industry's four largest players are expected to account for less than 40.0% of industry revenue. This is due to the highly fragmented nature of the industry. Outside of the two major players, firms are generally grouped in a particular geographic region or product type such as commercial property sales or management.

Market share concentration is expected to have increased over the past five years. Some real estate brands have grown significantly over the period, although others have struggled to expand. This is likely due to some brands being weighted towards markets or regions with different growth characteristics... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Real Estate Agency Franchises Industry?

The industry operates real estate agency franchises. Industry firms (franchisees) receive branding, marketing, administrative support, training and other services for franchise, royalty and renewal fees to the franchisor.

Industry Products
Residential salesResidential leasing and managementNon-residential salesNon-residential leasing and management
 
Industry Activities
Conveyancing (other than by a qualified practitioner)Real estate managementReal estate title transfersValuing of real estateReal estate agency, auctioning, body corporate management and brokeringReal estate agency franchise licensingConveyancing (other than by a qualified practitioner)Real estate managementReal estate title transfersValuing of real estateReal estate agency, auctioning, body corporate management and brokeringReal estate agency franchise licensing


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