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Real Estate Agency Franchises in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Real Estate Agency Franchises Market Research Report | Business Franchises | Finance & Business Advisory Franchises | May 2014

Moving online: Real estate websites have increased competition for industry franchises

IBISWorld’s Real Estate Agency Franchises market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
LJ Hooker LJ Hooker market share
Ray White Group Ray White Group market share
Industry Statistics & Market Size
Revenue
$5bn
Annual Growth 09-14
1.0%
Annual Growth 14-19
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Profit
Purchase to read more
Employment
32,769
Businesses
3,463
Industry Analysis & Industry Trends

Over the past five years, the Real Estate Agency Franchises industry has recovered from a painful period. Towards the start of the period, the industry's major markets all reduced their spending, suffering from the effects of the global financial crisis. Residential and non-residential sales suffered, while demand for rentals increased due to a shift in consumer behaviour. Consumers focused on paying down debt rather than increasing it, resulting in weak volumes of dwelling commencements and a fall in housing prices.

Industry revenue has recovered following the declines of 2008-09 and 2009-10. This has been due to record low interest rates and a rebound in consumer sentiment as woes in financial markets have eased... purchase to read more

Industry Report - Industry Analysis Chapter

Real estate agency franchises have struggled over the past five years. Industry revenue is expected to rise at an annualised 1.0% over the five years through 2013-14 to reach $4.8 billion. The lower numbers of housing transfers have reduced demand for real estate agency franchises. However, growth in housing prices (off a low base in 2008-09) has led property owners and buyers to speculate on further price rises. Lower volumes have contributed to weaker operating profit margins in the industry. Strong competition from independent real estate agents, due to the popularity of online platforms, has also diminished operating profit margins... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Real Estate Agency Franchises Industry?

This industry operates real estate agency franchises. Industry firms (franchisees) receive branding, marketing, administrative support, training and other services for franchise, royalty and renewal fees to the franchisor.

Industry Products
Residential salesResidential leasing and managementNon-residential salesNon-residential leasing and management
 
Industry Activities
Conveyancing (other than by a qualified practitioner)Real estate managementReal estate title transfersValuing of real estateReal estate agency, auctioning, body corporate management and brokeringReal estate agency franchise licensingConveyancing (other than by a qualified practitioner)Real estate managementReal estate title transfersValuing of real estateReal estate agency, auctioning, body corporate management and brokeringReal estate agency franchise licensing


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