Industry Analysis & Industry Trends
The Pizza Restaurants and Takeaway industry has evolved significantly over the past five years, and will continue to change. While traditional pizzas remain popular with Australians, consumer preferences are shifting. Regardless of the higher pricepoints, consumers have enthusiastically embraced gourmet and healthier options. Demand for high-quality, Italian-style options has been astounding and has driven profitability over the past five years. Product innovation has been the key to the industry's growth. Over the five years through 2014-15, industry revenue is expected to grow by a compound annual 3.0%. This strong growth includes a rise of 1.5% in 2014-15, with revenue reaching $3.6 billion... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Pizza Restaurants and Takeaway industry is in the mature stage of its life cycle. Over the 10 years through 2019-20, the industry's contribution to the economy (industry value added) is expected to rise by an annual rate of 2.6%, compared with annualised GDP growth of 2.7%. This indicates that the industry is growing at a similar pace to the overall economy.
The industry exhibits a moderate level of technological change. The development of mobile and internet technology to improve the customer experience will continue to change the way the industry operates. New technology developments have primarily sought to improve efficiency and convenience.
Despite the industry being in the mature phase of its economic life cycle, opportunities are present for growth... purchase to read more