Industry Analysis & Industry Trends
The Personal Trainers industry in Australia is growing. Personal training has become a widely publicised service able to take advantage of the high level of health consciousness in Australia and its positive economic conditions. These conditions have allowed many consumers to invest in the industry's activities as their level of disposable income has risen in line with the overall economy. Consequently, the affordability of this specialised service is now seen as reasonable, particularly for those that have higher incomes, or choose to utilise this service with other forms of exercise outside of their sessions.
The Personal Trainers industry in Australia has faltered somewhat over the past five years... purchase to read more
Industry Report - Industry Investment Chapter
Personal Trainers exhibit an extremely low level of capital intensity for the simple reason that their service is largely centred on instructing, educating, and interacting with clients. Consequently, the industry is highly labour intensive. Capital expenditure still exists and is focused towards exercise equipment maintenance or replacement. However, this accounts for a small percentage of overall revenue. In 2012-13 the industry's capital-to-labour ratio is 1:25.5, indicating that for every dollar spent on capital, $25.50 is spent on labour... purchase to read more